Dan MacCombie is the star of this week’s Office Hours, presented by RECESS and NowThis. MacCombie is the Co-CEO and Co-Founder of Runa, a beverage company that sells energy boosting drinks made from natural ingredients found in the Ecuadorian Amazon.
Emailing busy executives can be intimidating, but MacCombie shares a way to keep emails creative and capture the attention of others when you are cold emailing.
MacCombie explains why it’s important to make each email you send personalized with questions for the receiver. Sending a generic mass email is not how to grab the receiver’s attention in a positive way.
MacCombie talks about social entrepreneurship and the importance of conscious capitalism.
Being an entrepreneur himself, MacCombie offers firsthand advice to others who are starting their own business. His most importance advice to entrepreneurs: do as much as you can to engage with your customers.
MacCombie talks about getting celebrities to invest in Runa. He shares a story about how Channing Tatum became one of the investors for the beverage company.