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Digital Marketing Co - Op/Intern

Battelle Memorial Institute

Digital Marketing Co - Op/Intern

Columbus, OH
Internship
Paid
  • Responsibilities

    Digital Marketing Co-op/Intern (Spring - Summer 2019) Digital Marketing Co-op/Intern (Spring - Summer 2019) Apply Now Date: 9/6/2018 Location: Columbus, OH US Company: Battelle Battelle is guided by a founding mission. We invest our knowledge, talents and resources, helping our customers achieve their most important goals. We apply scientific rigor and creativity, succeeding where others may fail and we invest in our communities, making the world better for generations to come. All of us share a common purpose: to solve the greatest challenges of today and tomorrow. Our 22,000 employees work at the forefront of scientific innovation to tackle critical challenges in security, human health, manufacturing, energy and environmental management. Battelles work is grounded in the belief that science, technology and a passion for excellence can make industries more competitive and the world a better place. Primary Function We are currently seeking a Digital Marketing Co-op/Intern for Spring - Summer 2019 (January 2019 August 2019). This position is located in Columbus, Ohio. JOB DESCRIPTION In alignment with corporate and global business unit strategies, the Digital Marketing Intern plays a crucial role in executing our companys digital marketing strategy. The Digital Marketing Co-op/Intern will assist in developing engaging content and helping to optimize digital campaigns, across paid and organic media. He/she is a creative scientist, continually evaluating and improving digital media effectiveness, ensuring adherence to best practices, analyzing digital landscapes, and creating and implementing optimization strategies. The Digital Marketing Interns primary responsibility is to perform search engine optimization, but the Digital Marketing Intern will also be expected to help with other projects and marketing needs, such as reporting, content creation, social media scheduling, website development, market research and more. The role requires strong communication skills, timeliness, attention to detail, and critical thinking to ensure accuracy and continuous improvement of digital marketing efforts. Major Responsibilities Perform SEO, including tagging, meta data, link building and citations Assist with content creation, including website, email and blog content Evaluate large data sets to identify trends, monitor key performance indicators and recommend optimizations Set-up and audit Google Analytics profile settings and tracking, including goals Perform market and client research Assist with media campaigns as needed, including Paid Search and Social Advertising Create and/or optimize recommended searches and other website features as needed Work with all members of the Battelle team to resolve problems Submit, manage and troubleshoot support tickets as needed Create and update best practices documentation Assist with email marketing campaigns promoting Battelles offerings Assist with social media scheduling and optimization Position Requirements Currently pursuing bachelors Degree with at least a Junior standing in Communications, Public Relations, Marketing, Computer Science or a closely related field of study Maintaining a minimum 3.0 GPA Knowledge of Google Analytics Understanding of HTML, CSS and Search Engine Optimization Advanced computer skills, particularly Microsoft Word, Excel and PowerPoint A strong work ethic and team mentality including professional presentation, timeliness, discipline and behavior Resourcefulness and ability to work independently to problem solve THE FOLLOWING IS DESIRED, BUT NOT REQUIRED TO BE CONSIDERED FOR THIS POSITION: Previous internship or experience as a Digital Marketer Applicable course work in Digital Marketing Experience with tagging, link building, user experience, content management and optimization tools like MOZ Strong communication and writing skills; comfortable creating original content Knowledge of social media platforms and schedulers like Hootsuite and Octopost Working knowledge of Google AdWords, Facebook Ads, LinkedIN Ads Legal Disclaimer The above statements are intended to describe the nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, activities and skills required of staff members. No statement herein is intended to imply any authorities to commit Battelle unless special written permission is granted by Battelle's Legal Department. BENEFITS Battelle is an Affirmative Action/Equal Opportunity Employer and supports diversity in the workplace. Applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), national origin, sexual orientation, gender identity, marital status, age, genetic information, disability, veteran-status, or any other characteristic protected under applicable Federal, state, or local law. For more information about our other openings, please visit www.battelle.org/careers

  • Industry
    Biotechnology