Job Description

The Regional Business Manager has both direct and indirect buying account and broker management responsibilities in a region, which is usually multiple states, major metropolitan areas and/or strategically important markets. This position does not have any supervisory duties relating to direct resources. Accounts and brokers are managed as assigned to ensure compliance with corporate objectives and directives. The Regional Business Manager is expected to be minimally supervised, possess superior organization and planning skills, have incredible energy, show the ability to understand priorities and execute business functions communicated to them by their Manager.

1. Focused on the Development of both Stratas Branded and Admiration portfolio product opportunities through

value added selling and premium value demonstrations such as fry testing, MDS cuttings and customer education

on cost savings. Represent total Stratas portifiolion to FS trade including Distributor Private Label and Custom

products

2. Hands-on responsibility for sales development and overall profitability through key account, local and regional

chain development in addition to developing the street trade through the Broker Network and directly with

Operators and Distributors utilizing proper time balance among all three.

3. Utilize brokers to achieve assigned goals and objectives through direct selling support, direction, motivation and

training in order to be effective with our products and gain favorable support. Lead our go to market strategy of

being Distributor friendly and Operator focused.

4. Utilizing Salesforce.com, CRM to Build and maintain strong relationships with distributors and develop

independent distribution partners for Stratas branded, Admiration and Private Label

5. Present regular business reviews and negotiate marketing programs/activities and manage contracts and

agreements

6. Participate in sales meetings, attend food shows and other activities required to grow the business.

7. Support operator sales growth through timely lead follow up and fry test management; providing product solutions,

market intelligence, contract management, and technical expertise that adds value for our customers.

8. Perform multiple tasks surrounding the business; i.e. sales analysis, promotions, deductions, expense controls,

marketing funds, competitive information, etc.

9. Learn more effective selling techniques to maximize effectiveness. This includes product knowledge as well as skill

enhancements; i.e. professional presentations, organizational skills, etc.

10. Support and regionally direct the One Foodservice strategy to include funneling of commodity opportunities as well

to Distributor brands managers and inside sales to achieve overall corporate goals and objectives.

11. Be proficient is Salesforce.com and utilize daily for most effective opportunity management and new business

development.

COMPETENCIES

1. Effective presentation skills are essential to ensure maximum performance; Must be able to learn as well as train.

2. Strong leadership with Broker Network is a must; Manage complexity with broker requirements along with personal

directives is the key to an organized business approach.

3. Understand business dynamics of selling propositions and defend ferociously; Balance cost vs. value effectively

across the Branded Portfolio. This is a required acumen.

4. Handle diversity of tasks and manage them effectively – especially timely and effective communication.

5. Be proficient in virtual methods of communication.

Qualifications

EDUCATION: Bachelor’s degree in Sales or a business related field or equivalent education and experience.

RELATED EXPERIENCE: Three (3) years Foodservice experience.

EQUIPMENT/SOFTWARE SKILLS: Skilled in Microsoft Office applications.

CERTIFICATIONS, LICENSES, REGISTRATIONS: Driver’s License.

Additional Information

PHYSICAL:  Must be able to fly/drive to markets. No major exceptional physical requirements.

SENSORY:  Speech, Hearing, Vision, Smell, and Touch This position must be able to respond orally and in writing to common inquiries and complaints from customers and members of the business community. The position must be able to effectively present information to groups, individual customers and associates from the top levels of management to the smallest of operators. The position must be able to listen effectively in order to understand and respond accordingly. The position must be able to smell and touch to work effectively in supporting evaluation of customer food initiatives and quality measurements.

MENTAL/REASONING:  Must be able to handle diversity of tasks and manage them effectively. Sending written correspondence to all interfacing aspects is critical to success.

Stratas Foods is an equal opportunity employer and will not discriminate against any applicant or employee in any manner prohibited by law, including but not limited to, on the basis of race or color, religion, gender, age, genetic information, national origin/ancestry, mental or physical disability, family status/marital status, sexual orientation, military/veteran status, and any other legally protected status.