PURPOSE & OBJECTIVE OF POSITION

Strategic Partner Marketing is responsible for innovating and executing best-in-class external, internal, and to-partner programs, accelerating the digital transformation through partners, making SAP a recognized leader in the market as well as driving innovative digital communications and marketing to, with and through partners. In that context, the Strategic Partner Marketing Programs team within the Strategic Ecosystem Marketing organization is responsible for enhancing, extending and protecting the reputation of SAP’s ecosystem and channels, while supporting partner sales and business whenever possible. To this end, the Strategic Partner Marketing Programs team leverages and empowers the SAP partner ecosystem as a force multiplier for SAP solutions and messaging in all markets globally.

This position works closely with colleagues in partner management, partner marketing, product communications, To-Partner Communications, and solutions marketing teams.  Partner PR Senior Communications Specialist collaborates and teams with partners on activities to foster value and success for SAP and its partners as well as our mutual customers. 

Develop next generation digital marketing syndication strategy across Strategic Partners. Responsible for providing an engaging on line experience for SAP Partner audiences who visit SAP properties. Activities may include content management, search engine optimization, audience engagement, web content creation, and social media programs. Utilizes a broad knowledge of Digital Marketing services (including BrightTalk, Twitter, LinkedIn, and others) to support stakeholders in their campaigns. Evaluates, Incubates and implements innovative approaches in Digital Marketing.

EXPECTATIONS & TASKS

• Execute an integrated marketing plan across multiple channels with consistent messaging focused on net new partner recruitment.
• Support partner recruitment webinar campaigns using BrightTalk
• Consult with strategic stakeholders to understand needs, propose offerings of Digital Marketing service packages, and deliver those offerings, analysis and recommendations to achieve desired results.
• Responsible for dispersing content via SAP Partner social and digital channels

We offer a team oriented working environment, the possibility to extend your practical experiences and theoretical knowledge within an international operating team. The intern is encouraged to work on her/ his own initiative and to develop new ideas. Additional responsibilities include:

• Successful completion of a strategic project
• Presentation of strategic project to internal and external stakeholders
• Contribution to collaborative development and transfer projects
• Establishing internal network and close collaboration to maximize the impact of our activities

SKILLS / COMPETENCIES

• Profound interest / experience in digital marketing and web communications
• Strong Excel and PowerPoint skills (MS Office)
• Web affine / digital minded background (e.g. web content coordination and web reporting experience)
• Adobe Web Analytics skills
• Strong Analytical and conceptual thinking skills
• Active interest in innovative technologies
• Self-motivated with ability to work independently within a complex project environment
• Flexible working style and strong multicultural team skills

EDUCATIONAL REQUIREMENTS

• In progress with a 4 year University degree in Marketing, Business Management or related fields
• Strong written and verbal communication/ presentation skills in English

WHAT YOU GET FROM US Success is what you make it. At SAP, we help you make it your own. A career at SAP can open many doors for you. If you’re searching for a company that’s dedicated to your ideas and individual growth, recognizes you for your unique contributions, fills you with a strong sense of purpose, and provides a fun, flexible and inclusive work environment – apply now.

SAP'S DIVERSITY COMMITMENT To harness the power of innovation, SAP invests in the development of its diverse employees. We aspire to leverage the qualities and appreciate the unique competencies that each person brings to the company.

SAP is committed to the principles of Equal Employment Opportunity and to providing reasonable accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team. (Americas:Careers.NorthAmerica@sap.com or Careers.LatinAmerica@sap.com, APJ: Careers.APJ@sap.com, EMEA: Careers@sap.com). Requests for reasonable accommodation will be considered on a case-by-case basis. Successful candidates might be required to undergo a background verification with an external vendor.

EOE AA M/F/VET/DISABILITY: Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, gender, sexual orientation, gender identity, protected veteran status or disability.

Successful candidates might be required to undergo a background verification with an external vendor. ADDITIONAL LOCATIONS:

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