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Marketing Communications Intern (Fall 2017)

Philips Lighting

Philips Lighting

Marketing Communications Intern (Fall 2017)

Somerset, NJ
Part Time
Paid
  • Responsibilities

    Your Challenge:

    This role offers the opportunity to tap into both your strategic and creative side. Working collaboratively with a team of Product Marketers and Key Channel partners, you will define Communications Strategies and drive them through to execution.

    Your Responsibilities:

    • Develops copy for communications materials to ensure that messaging effectively and consistently is representative of the Brand voice, product positioning and unique selling propositions .
    • Taking input from creative brief, Product and Marketing (Channel/Segment/Product) and direction from Marketing communications project lead, write Marketing text for selling materials - including, but not limited to Product Brochures, Segment Brochures, sellsheets, web pages,blogs, newsletters, case studies, advertorials, eblasts, Product bulletins, etc.
    • Conducts Interviews with both internal and external sources to build content for Philips materials (literature, newsletters, advertorials, etc)
    • Reviews and edits materials created by Marketing for external publication to ensure alignment with brand and positioning
    • Works with MarCom team to develop creative themes, titles, and headlines
    • Works hand in hand with Designer to ensure length/fit are considered
    • Submit copies to managers and legal for feedback and approval
    • Adjust copy as necessary and proofread for grammar and spelling.
    • Assists on Trade Shows and Events, selecting menus and working with Event staff , and vendors to finalize activities
    • Assists on Lead Management for trade shows
  • Qualifications

    We are looking for:

    • Currently pursuing minimum of Bachelor’s degree in Marketing, Business, or related
    • Strong MS Office skills (Outlook, Excel, PowerPoint)
    • Excellent communication with ability to work in fast-paced environment
  • Industry
    Consumer Electronics
  • Fun Fact
    Education reimbursement, flex work schedules and health and well-being plans offered.
  • About Us

    Make an impact on innovations that matter.

    Everything starts with light. Light moves cities, carries information, and comforts mind and body. In today’s digital age, lighting is being redefined. It’s no longer just about illuminating. It’s about connecting, responding and transforming.

    At Philips Lighting, we’re at the forefront of this wave of innovation. We’re developing technologies and systems that are changing how people see and experience their world. We’re the leading lighting company for the Internet of Things, building brighter, smarter cities and homes, and bringing greener, better light to people across the globe.

    We want people with a game-changing mentality, to help us create the light of the future. We’re building a team of people who value innovation, and who are ready to make an impact both in their careers and the world they live in.