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Product Marketing Co-Op

Learn More About Philips Lighting

Philips Lighting

Product Marketing Co-Op
Somerset, NJ Part-Time Paid

Description

Your Challenge:

Philips Lighting has an immediate need for a Product Marketing Co-op to support our product marketing team. In this position, you will be responsible for planning and executing a variety of activities and initiatives through the product marketing channel that are designed to help drive sales.

Your Responsibilities:

  • Assist in marketing collateral creation to improve product education/sales
  • Review best practices of competitive products in-store/online and provide suggestions and improvements for marketing strategy
  • Monitor competitive product introductions/strategy and coordinate competitive product comparisons/analyses
  • Develop product technical information (including key value propositions) and warnings for product literature, packaging & MARCOM materials, including e-catalog
  • Support technology road-mapping Develop and map processes and develop/ lead improvement plans in coordination with internal stakeholders
  • Assist in execution of annual promotions and activation plans for strategic retail accounts with a focus on increasing both consumer demand and awareness of Philips Lighting products
  • Conduct marketing program, business, and trend analysis using predictive statistics, customer profiling, and data analysis
  • Monitor online presence of our products by ensuring portfolio is up to date, shown with the best and most up to date photography, videos and messaging
  • Create new ideas on how to promote our products in-store and online
  • Generate updates as to how sales are tracking
  • Ensure our partners are properly showcasing the benefits of Philips Lighting products through their own promotional and sales efforts
  • Create sales tools and presentations about the benefits of Philips Lighting and our products

Qualifications

We are looking for:

  • Bachelor’s degree with a GPA of 3.0 or greater
  • Driven to meet deadlines with a track record of leading projects to successful completion
  • Ability and interest in learning about Philip’s products, with the creativity to help develop programs that will drive sales
  • Strong analytical capabilities
  • A proven ability to influence people
  • Excellent communication skills, both written and verbal
  • Skillful at solving problems with enthusiasm and creativity

About Us

Make an impact on innovations that matter.

Everything starts with light. Light moves cities, carries information, and comforts mind and body. In today’s digital age, lighting is being redefined. It’s no longer just about illuminating. It’s about connecting, responding and transforming.

At Philips Lighting, we’re at the forefront of this wave of innovation. We’re developing technologies and systems that are changing how people see and experience their world. We’re the leading lighting company for the Internet of Things, building brighter, smarter cities and homes, and bringing greener, better light to people across the globe.

We want people with a game-changing mentality, to help us create the light of the future. We’re building a team of people who value innovation, and who are ready to make an impact both in their careers and the world they live in.

Fun Fact

Education reimbursement, flex work schedules and health and well-being plans offered.

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