The Scotts Miracle-Gro Company (NYSE: SMG) is the world's largest marketer of branded consumer lawn and garden products, with a full range of products for professional horticulture as well. Scotts Miracle-Gro has helped to grow the nearly $7 billion global consumer lawn and garden market through product innovation, industry-leading advertising efforts and its trusted brands. Scotts is an EEO Employer, dedicated to a culturally diverse, drug free workplace.

The Assistant Brand Manager supports the development and implementation of annual marketing plans for assigned brand including new products, media/advertising, consumer promotions, merchandising and public relations.

Key Responsibilities:

• Lead brand project initiatives across all elements of the marketing mix, interacting with and managing/influencing other functions within Scotts to deliver against project objectives
• Assist brand with key areas that directly influence the success of the business, including forecasting, inventory levels, packaging, point of sale, and sales collateral materials
• Complete key business analyses including: marketplace/share, competitive assessment, volume builds, capacity assessment, promotion evaluation, SKU rationalization, pricing/sizing analysis, and market research analysis and implications
• Work with internal and external creative resources to develop packaging, and advertising & promotion plans and materials that support key marketing initiatives, delivered on time and on budget
• Manage product introduction process through Company's product life cycle system to ensure that SKUs are set up correctly and with appropriate lead time to meet committed ship-ready dates
• Liaise with operations on key product initiatives to ensure 100% product availability
• Manage project budgets to ensure delivery of brand EBITA

Job Requirements:

• Undergraduate candidates must have prior marketing internship experience.
• 1-3 years with a combination of Sales/ Marketing/Brand Management experience highly preferred
• 1-3 years of experience in brand management at a consumer goods company
• Experience in media planning, advertising, creative and concept development highly preferred
• Extensive project management experience and proven ability to multitask
• Education: Bachelor's Degree or MBA with a concentration in Marketing highly preferred​

Knowledge & Skills

• Strong leadership with the ability to effectively influence others to advance shared goals
• Adaptability and ability to work in a fast-paced, ambiguous environment
• Intellectual curiosity with the drive to always learn more
• Critical thinking with the ability to analyze data, identify trends and recognizes the broader implications of issues
• Compelling communications with the ability to clearly and succinctly convey information and ideas
• Takes initiative and has a bias for action to drive for results

COME GROW WITH US, WHERE THE GRASS REALLY IS GREENER!

• We offer extremely competitive benefits including: Health, Dental and Vision coverage with discounted generic prescriptions and wellness incentive program.
• Unbelievable 401K match and discounted stock purchasing program.
• Our commitment to diversity and inclusion includes four employee resource groups: Scotts Women’s Network, Scotts Black Employee Network, Scotts Veterans Network and Scotts Young Professionals.
• Generous vacation day policy.
• Various associate engagement activities throughout the year including intramural sports leagues.

At the ScottsMiracle-Gro Company we are passionate about helping people of all ages express themselves on their own piece of the Earth. Our industry-leading lawn, garden and outdoor living products and services all work to make a beautiful world.

Our brands are trusted to meet unique consumer needs – whether it's products in natural and organic or solutions for indoor and urban gardening. We are constantly listening to our consumers so we can develop the products they need.