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Partnerships Associate

The Farmer's Dog

The Farmer's Dog

Partnerships Associate

New York, NY
Full Time
Paid
  • Responsibilities
    • Analyze and refine influencer strategy, constantly improving processes for the most efficient results
    • Lead organic discovery & outreach to help onboard influencers/affiliate partners and expand TFD’s brand awareness
    • Pitch relevant influencer integration options based on company goals
    • Develop and maintain influencer and affiliate relationships to their full maturity
    • Vet potential talent and influencers to ensure brand alignment and brand safety
    • Develop paid influencer strategies including negotiation process, KPIs, and data-driven, quantitative goals
    • Track/be on top of trends in the industry -- pet health and influencer/affiliate marketing
    • Write and brainstorm original creative briefs, and ensure that influencers deliver our vision
  • Qualifications
    • 2+ years experience
    • Very strong interpersonal and communication skills
    • Strong negotiation skills and ability to establish personal and working relationships
    • Experience driving and optimizing towards acquisition goals
    • Knowledge and understanding of the influencer/affiliate landscape
    • Self-starter - excited about and willing to implement your ideas and see them to fruition
    • Ability to work in a fast-paced environment
    • Must be able to work within a team as well as independently
    • Highly organized
    • Ability to approach problems both creatively and logically, depending on what the situation warrants
    • Must love dogs
  • Benefits

    Health, dental, avocado toast, puppies.

  • Industry
    Consumer Goods
  • About Us

    The Farmer’s Dog was created by two dog lovers to radically improve the $90 billion global pet food industry — starting with a subscription service that sends freshly-made food directly to customers’ doors.

    To date, The Farmer’s Dog has served millions of meals nationwide through its personalized plans, delivering fresh, healthy food to dogs and peace of mind to their humans. Long term, our aim is to simplify every part of pet care, bettering the lives of the animals who make our lives better.