You were born to be in advertising! You've been waiting a long time to work on an iconic brands like Planet Fitness, Kay Jewelers, Yuengling, McDonald's, AutoNation, Five Below, Office Depot, JetBlue, and others. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded". You have a level head, real world experience and the ability to combine these two sides to deliver client solutions that make you and your bosses proud. And our client successful.
If you love working with talented people, who love to laugh, and having fun, come be our next Account Supervisor.
Responsibilities
Account Stewardship:
- Work with Account Director and all Agency departments to ensure we meet the client's goals
- Ensure that all work is reviewed before it goes to the client and is always on schedule
- Ensure compliance with Agency scope of work guidelines
- Monitor client's business on a daily/weekly basis
Client Relations:
- Maintain contact with client for development of advertising programs
- Assure client understands Agency procedures/systems, and obtain clear direction before taking action
- Schedule regular meetings to ensure expectations are set and met
Creative:
- Assist Account Director in developing and presenting annual/quarterly creative strategies, and conduct strategic review/input sessions, as appropriate
- Work hand-in-hand with creative team in exploring new creative concepts. Provide ideas and input
- Facilitate development of appropriate creative that achieves desired messaging and builds brand equity
- Facilitate development of appropriate creative concepts for various projects/promotions.
- Provide all appropriate information and direction for development of accurate strategic briefs
- Write creative briefs for inclusion of necessary marketing information to ensure soundness and accuracy, as appropriate, to be reviewed with Account Director
- Ensure quality, timeliness and cost efficiency of Agency creative product
- Directly handle the production of Agency work. Attend shoots, when necessary
- Review any research results with client and present results as appropriate
Media:
- Ensure that media functions (planning & buying) deliver desired results
- Assist in annual planning process and work with Media team in overseeing development of strategic direction, guidelines and budget parameters for plan
- Provide accurate direction to planning and buying groups regarding changes in plans
- Provide input and encourage development of new and added-value media ideas
- Work with Media team to ensure client is given up-to-date competitive media spending information for its markets
Marketing/Advertising:
- Take active role in future planning and idea generation, providing strategic input and formulating innovative solutions to existing marketing and advertising problems
- Initiate plan development.
- With the assistance of the entire Account team, develop marketing and advertising plans (annual marketing plans, opportunity plans, creative direction, etc.)
- Develop market opportunity plans
- Ensure client is provided with the latest market profile analysis and information for their key markets
- Establish regular competitive reporting review (sales, share, targeted marketing efforts, SOV)
- Help in developing business-building efforts across the country
- Assist in development of promotional solutions to market issues
- Ensure that a written service report covering all client meetings (and pertinent phone calls) is distributed to appropriate Agency and Client personnel
Required Skills
Requirements
- Bachelors Degree in Marketing, Advertising, Communications or relevant, equivalent experience
- Minimum 5+ years as a Sr. Account Executive or Account Supervisor in a full service agency
- Experience with integrated media strategies and planning
- Keen attention to detail and strong communication skills
- A strong sense of urgency and commitment to get the job done quickly and with high quality
- Ability to manage multiple tasks while working independently
- Proficiency in MS Office, Keynote, with the ability to learn new software & operating systems
- Positive outlook and good interpersonal skills
- Proven leadership abilities and managerial experience
- A “DO IT NOW” mentality
Required Experience