Manager, Local Competitive Intelligence (Strategy and Analytics)
Job Description
Organizational
The Competitive Intelligence Team – Local, provides advertising intelligence that yields insights resulting in a marketplace advantage for a major client. Our goal is to use this data to provide actionable insights that inform strategy and investment.
Individual:
We are looking for a Manager, Competitive Intelligence, to serve as the primary contact for competitive reporting and contextualizing. The ideal candidate will have a background in strategic planning, an in-depth understanding of the media market, and an expertise in competitive tools. This person will play a crucial role in our Competitive team, demonstrating strong teamwork, delegation skills, and the ability to extract insights from competitive data.
** Responsibilities**
Individual:
Organizational:
• Write and present research analysis and understand media plans.
• Communicate with clients, and other agency departments.
• Foster internal/agency communications and relationships.
Team:
• Train competitive associates in a variety of required systems and processes.
• Encourage creativity and pro-activity of competitive team.
• Supervise workflow to guarantee timely delivery of projects.
Qualifications
Requirements:
• 3-4 years of experience in media research, planning, or account management.
• Telecom experience not necessary but would be a plus.
• Proficient across all channels (print, TV, radio, interactive, OOH).
• Have solid command of industry research and trends.
• Organized, detail oriented. Expects excellence and accuracy.
• Computer Skills/Software Knowledge: Microsoft Suite, Nielsen, Kantar Software, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, Comscore, Google Analytics
Additional Information
Compensation Range: $81,500 - $95,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/18/2024.
All your information will be kept confidential according to EEO guidelines.