Social Media Marketing Internship Anytime Fitness 922 reviews - Saint Paul, MN Internship Overall Job Purpose: The Social Media Intern is responsible for coordinating and executing the companys social media strategy, working across key social media channels including, but not limited to, Facebook. This position offers the intern an immersion into the fast paced health and fitness industry and the successful candidate will work closely with key members of staff to learn about social media, digital communications and marketing in a business environment. This role will be instrumental in increasing our social media presence and gaining visibility for our brand amongst community members. Key Duties:

1. Social Media Community Management * Assist with streamlining company social media accounts (e.g. Facebook and other social media platforms), ensuring uniform content and tone of voice for landing pages, graphics, and other elements within the communities. * Increase the number of followers we have on by following and engaging with potential clients and candidates. * Monitoring and replying to messages from candidates and clients (initially under supervision from a Director) * Posting messages on a daily basis (both job- and industry-related) * Liaising with staff internally to ensure that their company profiles are accurate and up-to date. * Posting updates to the Company Facebook account (under supervision from a Director) * Build Facebook likes by approaching potential clients and candidates through other social media channels and email marketing campaigns. * Work with directors to implement other channel-specific campaign. 2) Coordinating and Distributing Content * Scheduling and coordinating a monthly brainstorming meeting with team to establish content ideas for the month ahead, and to plan for a monthly social media, editorial, marketing and blogging calendar. * Maintain a monthly social media and blogging calendar * Liaising with directors to push new blog posts through the calendar. * Drive awareness of our new blog posts by posting the articles into forums and groups * Help to create one piece of video content per month * Repurpose content from other sources for our own social media channels (and understand how to change the tone of the content for each channel). 3) Understanding and monitoring social media analytics * Track key social media analytics on a monthly basis. * Track and report website statistics using Google Analytics. Look at how well specific content performs and look at the flow of traffic through to our Web sites. Look at how well blog posts perform based on their share rating and the total number of viewers and time spent on page. Look at the best performing web site pages and try to generate new content that does the same or better. If consultants are producing original content and blogs, report back to them weekly with the performance of those posts. * Use Google Reader to follow the blogs and content of our competitors and key clients. * Work with the directors to build monthly reporting tools on social media analytics and performance against our baseline targets. 4) Email Marketing and SEO * Work with each team to create and send one email broadcast per month around content ideas and keys jobs. * Using Google, search on key words and look at our competitors brands for forums and directories that we can sign up to too generate in-bound links for our company. Key Skills Required for the Role: * Proven written communication skills, and a passion for writing. * Excellent verbal communication skills. * An interest in marketing, communications, social media or reputation management; * Familiarity with key social media tools (e.g. Twitter and Facebook) and with Microsoft Office products (e.g. Word, PowerPoint, Excel); * An entrepreneurial attitude; * Excellent attention to detail and a high motivation to learn; * A proactive, service-focused attitude towards clients and candidates and the teams you support internally; * An ability to remain calm under pressure and a robust/resilient attitude towards challenges; * An ability to prioritize work and complete tasks with quick turnaround times; and * The ability to work collaboratively with a team. Hours: * 15-20 hours each week with daily hours ranging from 9am-5pm. Job Type: Internship Salary: $500.00 /month Experience: * social media: 2 years Education: * Bachelor's 18 hours ago - save job