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Remote Digital Media Specialist

Global Channel Management, Inc

Remote Digital Media Specialist

National
Part Time
Paid
  • Responsibilities

    Remote Digital Media Specialist needs 3 years of content strategy, content design, UX design, UX writing, or similar experience

    Remote Digital Media Specialist requires:

    • Ø Part-time, 24-32 hrs/week.
    • Ø Bachelor's degree in communications, marketing, journalism, design, or related field
    • Ø Knowledge of digital marketing ecosystem and strategies
    • Ø Understanding of design principles and how content fits into overall user experience, with proven ability to map content to user intent and adapt UX end-to-end processes to the needs of a given project
    • Ø Excellent writing, editing, and proofreading skills
    • Ø Knowledge of multivariate testing, user testing, and analytics
    • Ø Experience working with web content management systems
    • Ø Excellent research, analytical and problem-solving skills
    • Ø Excellent written and spoken English, knowledge of French a plu
    • Ø Ability to present ideas succinctly and clearly and to communicate with and influence at all levels
    • Ø Ability to learn quickly and to respond positively in an ambiguous, fast-paced environment

    Remote Digital Media Specialist duties:

    • Use strong analytical skills and content design principles to ensure both user goals and business objectives are met.
    • Create user-centered experiences while balancing business and user needs.
    • Work with cross-functional teams to translate business objectives into human-centered digital experiences
    •  Create information architecture frameworks, high-level wireframes, taxonomies and user journey maps to illustrate innovative approaches and production ready solutions
    • Perform heuristic evaluations, content audits, or competitive analyses of existing content experiences to identify areas of potential improvement
    • Create journey maps and adapt content to different user segments and intents
    • Help develop content strategy, content design and wider UX strateg
    •  Work with SEO lead to drive traffic and engagement and meet SEO KPIs
    • Develop user stories and use them effectively in business cases to communicate new features or experiences
    • Attend global web presentations to deploy global content, work with local teams to localize updates
    • Interpret both qualitative and quantitative data and use it to make sound, data-driven decisions
    • Create content that follows all guidelines, including UX, SEO, accessibility, design system, localization, and legal
    •  Monitor net satisfaction score and work with internal teams to achieve web satisfaction improvements
    • Meet regularly with internal stakeholders and identify opportunities to improve web metrics and conversion through content creation and UX improvements
    • Support customer research and multivariate testing to make data-driven recommendations for improving web experience
  • Industry
    Financial Services