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Marketing Intern

Global Company Llc

Marketing Intern

Waltham, MA
Internship
Paid
  • Responsibilities

    Marketing Intern Job Description: Global is seeking an Intern to work within its Marketing Department located in Waltham, MA. The Marketing Intern will spend up to 50% of his/her time in the field working with our stores to execute and optimize marketing programs with a key focus on our new Store of the Future Alltown Café & Markets as well as successfully launching the Alltown Advantage Loyalty program. * Support and create excitement around in-store Grand Opening events in June/July:

    • Work with Marketing, Food Service team and select Consumer Products Good vendor partner to execute on-site events, sampling and giveaways could include wearing a large Alltown Coffee Cup outfit J * Work with our Social/Digital External Agency Partner to drive local awareness, excitement and store traffic * Engage consumers and enroll customers via tablet in the Alltown Advantage Loyalty program * Be an Alltown Brand Ambassador demonstrating convenience redefined and promoting Alltown Café & Market * Attend community events, sample product and distribute flyers * Canvass Small Business with special offers * Manage community social media programs and outreach * Assist in the management of in-store promotions and signage * Assist in the roll out of the new and improved Honey Money Loyalty program at 33 Honey Farms stores * Engage Honey Farms customers in-store and drive sign ups and registrations * Be responsible for social media community management for Xtra Mart and Honey Farms * Monitor and respond to post/comments * Surface and route any customer service issues to the appropriate person(s) @ Global * Assist in optimizing SEO through accurate location tracking via Google My Business and other providers including online store review monitoring on Google and other search engines. * Conduct store intercept research to garner consumer feedback on key programs including Alltown Coffee, Alltown Advantage Loyalty and the new Store of the Future * Enthusiastic, energetic personality comfortable engaging with our consumers and store associates * Strong verbal and written communication skills * Must be a licensed driver with his/her own reliable automobile
    • Self-starter with strong work ethic * Demonstrated analytical capabilities and problem solving skills * Completed marketing or business administration coursework * Working knowledge of MS Word, Excel, and PowerPoint * Must have a high school diploma and be enrolled in a degree program leading to a Bachelors degree. * Must be able to commit to 40 hours per week from June 4th - August 10th. * The internship program is designed to give students not only corporate experience but also the opportunity to learn more about the industry and Global itself. This summer program consists of formal info sessions with the executive team and others from around the business and developing a group project that is presented at the end of the 10 weeks. We are an equal opportunity employer. We consider applications for all positions without regard to race, color, religion, creed, gender, national origin, age, disability, sexual orientation, citizenship status, genetic information or any other legally protected status.
  • Industry
    Hospital and Health Care