JOB DESCRIPTION

Global Commercial Services (GCS) is the leading payments provider for businesses and corporations of all sizes, with small business being the largest customer segment and a continued area of investment and focus. The Small Business Marketing Team is responsible for acquisition and customer engagement marketing for all Small Business Card, Banking, and Lending solutions.

Within Small Business Marketing, the Customer Growth Marketing Team is responsible for deepening engagement with our existing Customers to accelerate growth and momentum for the business. The Senior Analyst, Business Line of Credit (BLOC) & Business Banking will support efforts to optimize the marketing funnel for BLOC and Banking. They will help to optimize application funnel performance by analyzing customer behavior, identifying friction points, and recommending improvements to increase conversion. In addition, they will provide cross-team backlog management support for both BLOC and Business Banking, supporting a robust test-and-learn agenda and driving meaningful business growth.

RESPONSIBILITIES

• Execute against a test-and-learn roadmap, including A/B tests and journey enhancements, in partnership with Product, Tech, and Analytics teams.
• Support PMO activities, including creating / managing centralized backlogs and roadmaps, maintaining timelines, tracking deliverables, and ensuring key milestones are met.
• Support monthly leadership meetings to review backlog management, test plans and results
• Partner cross-functionally with Product and Tech to support the delivery of site and application enhancements and new features.
• Track and report on key performance metrics, providing insights on site engagement, application starts, submissions, conversion rates, and drop-off points.
• Leverage customer insights, data, and competitive research to inform recommendations and support ongoing optimization efforts.
• Support marketing execution and Legal/Compliance approvals to ensure compliant journeys
• Ensure strong attention to detail and quality control across all application experiences and launches.

QUALIFICATIONS

• 2+ years of experience in marketing, digital marketing, analytics, or related fields.
• Strong interest in digital customer journeys and conversion optimization
• Analytical mindset, with the ability to interpret data and translate findings into actionable insights.
• Strong organizational and project management skills, with the ability to manage multiple tasks and deadlines.
• Effective communication and collaboration skills, with the ability to work across teams and contribute to shared goals.
• Detail-oriented with a focus on executional excellence and accuracy.
• Self-motivated and proactive, with a willingness to take ownership and learn in a fast-paced environment.

Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.

ABOUT US

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.

As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

ABOUT THE TEAM

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

• Competitive base salaries
• Bonus incentives
• 6% Company Match on retirement savings plan
• Free financial coaching and financial well-being support
• Comprehensive medical, dental, vision, life insurance, and disability benefits
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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The below represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.