Localization Content Specialist (Spanish- US Market)
Job Description
The Globalization team helps to bring Square products and services to the world. The goal is to leverage Square’s success in U.S. English and deliver innovative, simple, unique, and fully localized experiences to customers who speak other languages. We are looking for a highly motivated content specialist to join Square’s fun and fast-paced team. This role requires a native Spanish speaker who will help us shape the Square message with maximum local relevance, amplifying the brand and products in key markets around the globe.
You Will:
Interpret the global content strategy and contribute with a local perspective, tailoring the approach for Spanish speakers in the United States
Adapt campaign and evergreen messaging and imagery (from Square’s website, blog content, paid marketing and emails) to deliver assets that resonate with customers in key verticals
Successfully support brand and product campaigns localizing an asset pipeline that addresses pre-established channel KPIs
Transcreate assets to support product launches and ongoing campaigns, developing a pipeline for multiple paid and organic channels with digital and static assets.
Establish a voice and tone for the local market that is consistent with the global brand
Engage in linguistic validation as the expert in your market, upholding a high-quality bar across the asset pipeline
Develop original content that speaks directly to customers in their native language and with the right level of cultural relevance
Qualifications
5+ years of experience in asset localization, message transcreation and creative writing
Deep understanding of the U.S. Spanish-speaking community and its cultural dimensions and linguistic norms
Ability to apply local cultural knowledge to create hyper-localized content
Proven experience with global brands in a role that engages with outside agencies to manage and produce locally relevant digital and static content for a variety of channels.
Outstanding organizational skills: the ability to handle multiple projects interacting with various stakeholders simultaneously
Ability to identify requirements and prioritize critical deliverables
Experience as an excellent team player in a fast-paced multi-cultural team
Familiarity with transcreation, translation and localization process and technology
Excellent communication skills with technical and non technical stakeholders
Exceptional attention to detail
Native fluency in Spanish (as spoken in the United States) and strong command of English is a must
Additional Information
Nice to Have:
Proficiency in a third language
Knowledge or interest in Financial Systems
We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Square is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. _WANT TO LEARN MORE ABOUT WHAT WE’RE DOING TO BUILD A WORKPLACE THAT IS FAIR AND SQUARE? CHECK OUT OUR I+D PAGE. _
Additionally, we consider qualified applicants with criminal histories for employment on our team, and always assess candidates on an individualized basis.
PERKS
We want you to be well and thrive. Our global benefits package includes:
Square, Inc. (NYSE: SQ) builds tools to empower businesses and individuals to participate in the economy. Sellers use Square to reach buyers online and in person, manage their business, and access financing. Individuals use Cash App to spend, send, store, and invest money. And TIDAL is a global music and entertainment platform that expands Square's purpose of economic empowerment to artists. Square, Inc. has offices in the United States, Canada, Japan, Australia, Ireland, Spain, Norway, and the UK.