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Acquisition Analyst - Marketing Analysis

Square

Acquisition Analyst - Marketing Analysis

San Francisco, CA
Full Time
Paid
  • Responsibilities

    Job Description

    You will be part of our Marketing Analytics team, which is responsible for Square’s marketing data, acquisition measurement, and strategy/planning. The Acquisition Analyst role is a hybrid of traditional business analytics and technical project management. You will work closely with our partners, data engineering team, and data science team to develop measurement systems (including attribution and key metrics), support analytics for Square's SEO team, and analyze Square's acquisition efforts.

    You Will:

    • Work with our data engineering team to develop marketing infrastructure that solves our business needs
    • Manage analytics workstreams related to Square's multi-touch attribution model and media mix model, including diagnostic work and projects to improve/progress attribution
    • Support analytics for Square's SEO team
    • Work with partners to define, develop, QA, roll out, maintain, and progress key metrics used to measure Square's acquisition
    • Scope new datasets and lead the introduction of new datasets into existing Square systems
  • Qualifications

    Qualifications

    You Have:

    • 2+ years of experience working in a technical business analytics role
    • Advanced use of SQL and Google Sheets or Excel
    • Technical experience working with data engineering teams and data science teams (or direct data engineering / data science experience)
    • Comfort working with large datasets and solving ambiguous problems
    • Exposure to and understanding of attribution models
    • Experience developing complex business measurement systems and models
    • Excellent written and verbal communication ability -- particularly when explaining technical matters to less technical partners and vice versa
    • Creativity in developing actionable analyses and recommendations
    • Ability to take on new challenges in the moment
    • Comfort working with multiple partners across time zones

    Additional Information At Square, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us by sending an email to assistance(at)squareup.com. We will treat your request as confidentially as possible. In your email, please include your name and preferred method of contact, and we will respond as soon as possible. PERKS At Square, we want you to be well and thrive. Our global benefits package includes:

    • Healthcare coverage
    • Retirement Plans
    • Employee Stock Purchase Program
    • Wellness perks
    • Paid parental leave
    • Paid time off
    • Learning and Development resources

    Square, Inc. (NYSE: SQ) builds tools to empower businesses and individuals to participate in the economy. Sellers use Square to reach buyers online and in person, manage their business, and access financing. Individuals use Cash App to spend, send, store, and invest money. And TIDAL is a global music and entertainment platform that expands Square's purpose of economic empowerment to artists. Square, Inc. has offices in the United States, Canada, Japan, Australia, Ireland, Spain, Norway, and the UK.

  • Industry
    Financial Services