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Associate Brand Manager

Ubisoft

Associate Brand Manager

San Francisco, CA
Paid
  • Responsibilities

    Job Description

    The Associate Brand Manager will help develop marketing strategies and go to market campaigns for some of Ubisoft’s biggest brands. The position will report in to a Brand Manager. We are looking for a passionate marketer, someone who geeks out on uncovering consumer insights in order to deliver innovative and effective marketing campaigns. The right candidate will have an interest in gaming and/or entertainment but being an expert in either is not a requirement. At Ubisoft you’ll grow and develop as a member of a department that includes multiple Effie and Game Marketing award winners.  

    RESPONSIBILITIES: SUPPORT EXECUTION OF MARKETING PLANS: •    Manage tactics that support objectives and strategies for product launches. •    Partner with cross functional teams and game development studioes to solidify plans and flawlessly execute. •    Work with multiple stakeholders to optimize plans then sell in to senior management. MANAGE CREATIVE DEVELOPMENT: •    Support Brand Manager to deliver best in class creative executions. •    Manage asset delivery and distribution. •    Creative executions you’ll be involved in may include, but aren’t limited to: TV, Trailers, Social Media, Digital Media, Promotions & Events, Packaging and other printed materials. SUPPORT SELL IN PROCESS AND EXTERNAL PARTNERSHIPS: •    Work with sales team to develop compelling cases for retailer buy in and support. •    Work with licensing and promotions teams to establish productive partnerships and to build effective co-marketing programs. EXECUTE TESTING AND MARKET RESEARCH: •    Work with internal market research partners to test then optimize campaigns and creative executions. •    Conduct competitive analysis, and post mortem reporting on plan execution

  • Qualifications

    Qualifications

    • Bachelor’s degree in marketing or related field required
    • 3+ years consumer product marketing experience
    • Marketing experience in the entertainment and/or video game industry a plus
    • DRIVE FOR RESULTS:   Demonstrated ability to take ownership and responsibility for projects.  Anticipates problems, marshals resources, and does what it takes to get the job done.
    • LEADERSHIP:  Can establish a clear vision, then rally partners and cross functional teams to strive to achieve it.
    • MARKETING EXPERTISE:  Has a good understanding of the full marketing mix.  Demonstrates an ability to learn new markets quickly, and can adjust to changes in market dynamics and competitive landscapes.
    • INNOVATION/CREATIVITY:  Not afraid to try new things.  Can come up with creative ideas and/or elicit creative ideas from others.
    • BE FUN:  Looking for collaborators that can make great things happen while adding to Ubisoft’s fun and vibrant culture.  We’re marketing video games, people!
    • Solid analytical and quantitative skills including the ability to use customer data and KPIs to back up intuition and assess marketing programs.
    • Superior verbal and written communications skills.

    Additional Information

    Ubisoft is committed to creating an inclusive work environment that reflects the diversity of our player community. We are an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to their race, ethnicity, religion, gender, sexual orientation, age or disability status.

  • Industry
    Financial Services