Rich's, also known as Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world. Beyond great food, our customers also gain insights to help them stay competitive, no matter their size. Our portfolio includes creative solutions geared at helping food industry professionals compete in foodservice, retail, in-store bakery, deli, and prepared foods, among others. Working in 100 locations globally, with annual sales exceeding $4 billion, Rich's is a global leader with a focus on everything that family makes possible. Rich's®-Infinite Possibilities. One Family.

PURPOSE STATEMENT

The Assistant Marketing Manager will support in driving consumer brand awareness in and out of store for f'real. This position manages the testing, deploying and updating of digital content across our fleet of 20,000+ connected assets. The AMM will further engage with consumers by serving as the community manager of our owned social media platforms. You will work closely with the Marketing Manager to execute on the screen content and community management strategies, collaborating with consumer marketing, engineering, sales, international regions and our outside technical partners. This person will also work as a team member on various cross-functional projects related to content delivery and consumer marketing tactics.

THIS IS A REMOTE OPPORTUNITY BUT WILL REQUIRE UP TO 10% TRAVEL

KEY ACCOUNTABILITIES/OUTCOMES

• Assist in developing and implementing an efficient execution plan for custom content and custom functionality for over 20,000 global blender assets

• Partner with Marketing, Engineering, Support, Sales and outside vendors, like EiC on digital content requests (DCR's), timely and successful testing, deployment of content and solving of problems for various forms of digital content (videos, static images, interactive screens, etc.)

• Act as the resident expert on Remote Gateway and further own the editing, compilation, managing, deployment and troubleshooting of digital playlists

• Assist in tracking and managing data usage and associated costs with connected assets

• Use internal case-management system to consistently and accurately document statuses and other details of requests such as due-dates, asset lists, content files, etc.

Community Management

• Execute a content marketing plan and editorial calendar for owned social media channels

• Partner with the creative team to develop and publish engaging and shareable social content

• Implement social media strategies to increase engagement & followers

• Respond to consumer inquiries and comments on social platforms in a timely manner

• Build relationships with the online community

• Monitor and provide feedback on engagement / conversation via social media channels to leadership

Marketing Management

• Partnering with Customer Marketing, Sales, & Category Business Unit Leadership

• Assist in the development and implementation of brand strategy, marketing plans and programs that produce targeted results within budget.

• Develop plans and collaborate with the Customer/Segment Marketing for assigned categories in order to meet sales and margin targets.

Financial Management

• Manage marketing budget for assigned projects/initiatives

KNOWLEDGE/SKILLS/EXPERIENCE

• Bachelor's degree in marketing or related field required (MBA preferred) with 2+ years of experience in a marketing role

• Experience with social community management

• Experience with digital signage management preferred

• Working knowledge of Salesforce preferred

• Critical thinking, ability to prioritize effectively and strong analytical skills are essential

• Demonstrated ability to achieve goals and manage time to meet tight deadlines

• Strong attention to detail and follow through is a must

• Ability to solve problems and make good, accurate decisions in a fast-paced environment

• Excellent organizational skills

• Strong written and oral communications skills

• Strong MS Office skills required (Excel, Word, PowerPoint, and Outlook)

Rich Products Corporation, its subsidiaries and affiliates ("Rich's"), are committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, gender identity, sexual orientation, marital status or any other legally recognized protected basis under federal, state, or local law. The information collected by this application is solely to determine suitability for employment, verify identity, and maintain employment statistics on applicants.

Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Rich's. Please contact Rich's Human Resources department at asc@rich.com if you need assistance completing this application or to otherwise participate in the application process.

Rich’s is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants, and bakeries around the world. Working in 100 locations globally, with annual sales exceeding $4 billion, Rich’s is a global leader in the food industry with a focus on everything that family makes possible.