We're seeking a result-oriented performance marketer who is obsessed with data and has a passion for scaling a new consumer product category that is reimagining women's health.

Responsibilities include:

• Manage all paid ad channels including building, targeting, and metric optimization across key social platforms like Facebook and Social.
• Develop and oversee execution of an integrated marketing strategy across online and offline channels to drive awareness, conversions, and engagement
• Track performance and user engagement across key customer segments
• Develop strategies that help refine target customer and optimize LTV
• Collaborate with in-house team and outsourced designers to fully execute paid campaigns and partnerships
• Manage and lead existing marketing team to develop key metrics and development goals

• Strong experience in data & numbers including multi-channel management experience (ppc, social, content, email, affiliate, events, partnership)
• Understanding of how to track & refine CAC + LTV by customer segment
• Experience managing & creating custom reporting dashboards, financial analyses and P&L

We're on a mission to redesign a healthier future for womankind. We're starting by revolutionizing the "vitamin." Rather than shiny capsules and sugary gummy bears, questionable ingredients and environmentally harmful fillers, we created the first whole food vitamin. One delicious bite of complete nutrition. Gem is made cleaner (with 12 plants), built efficiently (naturally metabolize & fully absorb nutrients in healthy food form), and designed thoughtfully (15 vitamin & mineral essentials that women need most to feel their best).