Content Strategist – Communications Division: Human Services Agency (1053)
Job Description
This is a Position-Based Test conducted in accordance with Civil Service Rule 111A.
Position Description
SFHSA is looking to hire a Content Strategist to develop and implement a web content strategy for our Agency, design and write intranet content, and partner with SFHSA’s Communications Office, the Innovation Office and the IT Department to continue to enhance and refine the technology underlying both SFHSA.org and the Agency’s intranet.
WHY JOIN THE COMMUNICATIONS TEAM?
Our communications team is responsible for connecting San Franciscans to vital social services and keeping the public informed about public assistance programs such as nutrition assistance, workforce development, health care coverage, child and adult protective services, and a wide range of programs to support our aging and adults with disabilities populations. Each year, SFHSA's 2,400-trained professionals connect more than 225,000 San Franciscans to 60+ essential services. You will help shape and modernize the way one of the most progressive human service agencies in the nation communicates about a safety net system that touches nearly one in four San Franciscans.
SFHSA is at an exciting juncture in our communications work. We are in the process of building a communications team and infrastructure to make our critical services more accessible to the public.
Over the coming months and years, we will:
WE ARE LOOKING FOR PEOPLE WHO ARE:
We want talented people with diverse experiences, who are inspired by our mission. We seek those who are excellent writers and communicators, strong collaborators, and reflective thinkers to join our growing team. We want creative, flexible, and analytically minded individuals who can communicate the compelling story of our work through clear, accessible collateral materials, social media, and engaging data visualizations for print and the web. We need people who are self-motivated to get the job done, are able to build relationships, and manage a variety of communications projects across SFHSA.
ESSENTIAL DUTIES AND FUNCTIONS
POSITION APPOINTMENT FOR THIS RECRUITMENT WILL REPORT TO THE DIRECTOR OF COMMUNICATIONS.
ESSENTIAL DUTIES INCLUDE BUT ARE NOT LIMITED TO:
1. Develop and implement HSA’s overall website strategy, in partnership with HSA IT and Innovation Offices
2. Write concise, engaging web content that adheres to Agency guidelines for tone and voice, and is optimized for search
3. Partner with SFHSA program staff and end users to understand their digital communication needs
4. Leverage client research, analytics, and site data to develop content strategies that target user needs and support Agency objectives
5. Design, write and edit intranet content with a special focus on internal communication needs, staff engagement and community building
6. Support content governance structure of both the website and intranet
7. Support translation of collateral materials and web content
8. Partner with SFHSA’s IT and Innovation Office to enhance and refine the technology underlying both SFHSA.org and the Agency’s intranet.
9. Support SFHSA’s Innovation Office and IT Department in designing and implementing an analytics strategy for both SFHSA.org and SFHSA’s intranet.
10. Work with SFHSA’s Learning and Organizational Development team to support training for employees accessing the website content management systems, and ensure the training is comprehensive.
11. Provide technical support to employees who have author access to the content management systems for SFHSA.org and/or the Agency’s intranet.
12. Coordinate with outside vendors and contractors to complete projects and service requests as needed.
Qualifications
1. Education: An associate degree in computer science or a closely related field from an accredited college or university OR its equivalent in terms of total course credits/units [i.e., at least sixty (60) semester or ninety (90) quarter credits/units with a minimum of twenty (20) semester or thirty (30) quarter credits/units in computer science or a closely-related field]; AND
2. Experience: Three (3) years in the information systems field, including system analysis, business process design, development and implementation of business application solutions or IT project management.
Substitution: Additional experience as described above may be substituted for the required degree on a year-for-year basis (up to a maximum of two (2) years). One (1) year is equivalent to thirty (30) semester units / forty-five (45) quarter units with a minimum of 10 semester / 15 quarter units in computer science or a closely related field.
DESIRABLE QUALIFICATIONS:
VERIFICATION OF EXPERIENCE AND/OR EDUCATION: Applicants may be required to submit verification of qualifying education and experience at any point during the recruitment and selection process. If education verification is required, information on how to verify education requirements, including verifying foreign education credits or degree equivalency, can be found at http://sfdhr.org/index.aspx?page=456
Applicants must meet the Minimum Qualification requirements by the final filing date unless otherwise noted.
Additional Information
SPECIFIC INFORMATION REGARDING THIS EXAMINATION PROCESS ARE LISTED BELOW.
ADDITIONAL INFORMATION REGARDING EMPLOYMENT WITH THE CITY AND COUNTY OF SAN FRANCISCO
If you have any questions regarding this recruitment or application process, please contact the analyst, Ivy Yeung, by telephone at (415) 557-6205 or by email at ivy.yeung@sfgov.org.
CONDITION OF EMPLOYMENT: All City and County of San Francisco employees are required to be vaccinated against COVID-19 as a condition of employment. For details on how it is applicable to your employment, please click here.
The City and County of San Francisco encourages women, minorities and persons with disabilities to apply. Applicants will be considered regardless of their sex, race, age, religion, color, national origin, ancestry, physical disability, mental disability, medical condition (associated with cancer, a history of cancer, or genetic characteristics), HIV/AIDS status, genetic information, marital status, sexual orientation, gender, gender identity, gender expression, military and veteran status, or other protected category under the law.
All your information will be kept confidential according to EEO guidelines.
CONDITION OF EMPLOYMENT: All City and County of San Francisco employees are required to be vaccinated against COVID-19 as a condition of employment. For details on how it is applicable to your employment, please click here.
The City and County of San Francisco encourages women, minorities and persons with disabilities to apply. Applicants will be considered regardless of their sex, race, age, religion, color, national origin, ancestry, physical disability, mental disability, medical condition (associated with cancer, a history of cancer, or genetic characteristics), HIV/AIDS status, genetic information, marital status, sexual orientation, gender, gender identity, gender expression, military and veteran status, or other protected category under the law.