Job Description

The Media Planner (Strategy) is primarily responsible for campaign stewardship of strategic execution across traditional OOH and digital media buys. This individual serves as the day-to-day point of contact with agency activation, creative, and operations teams demonstrating an ability to communicate and collaborate cross-functionally. The Media Planner (Strategy) has strong attention to detail, managing multiple projects simultaneously requiring multiple touchpoints and ensuring accuracy from campaign ideation to execution. The Media Planner (Strategy) also has mastery over internal planning tools and the use of budget management in MediaTools, with a working knowledge of digital media, marketing terms, advertising partners, and products. This person demonstrates a professional demeanor with the potential to flex into an increasingly client-facing role.

What you'll do:

• Principal to the strategy and planning of traditional and paid media executions
• Collaborate with agency cross-functional teams in compliance and regulations-driven executions
• Negotiate independently with publishers and vendors
• Contribute to media strategy, plans and client presentations
• Daily internal team contact and ongoing tactical contact with clients
• Exercise operational upkeep of budgeting, buying, and financial systems
• Adopt a performance marketing mindset using data to inform strategic decisions impacting media and creative outcomes
• Supports client and agency partner relationships
• Topline management of client investment contracts

Qualifications

What we are looking for:

• 1-3 years of media planning and strategy experience is required (digital and traditional is preferred)
• Proficiency in syndicated planning tools including, but not limited to, MRI/ Simmons, Vivvix, and Pathmatics
• Passion for performance marketing
• Demonstrated desire to learn, proactiveness and accountability
• Exhibits strong organizational skills
• Experienced with Microsoft Excel

Additional Information

The Power of One starts with our people! To do powerful things, we must offer powerful resources. Our best-in-class wellness benefit offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual sick days, Volunteer Days, Holiday, and identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for 6 weeks a year (based on eligibility)
• Business Resource Groups that support multipole affinities and alliances

The benefits offerings listed are available to eligible U.S. based employees, are reviewed on an annual basis, and governed by the terms of the applicable plan documents.

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $58,500 - 88,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

The Company anticipates the application deadline for this job posting will end 11/15/2024.