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SEO Strategist

Razorfish

SEO Strategist

Austin, TX
Full Time
Paid
  • Responsibilities

    Job Description

    KEY RESPONSIBILITIES:

    • Create, execute & manage organic search strategies for client.
    • Translate client’s marketing goals into a successful organic strategy.
    • Review all relevant material or attend meetings to gain a full understanding of our client’s marketing/site goals and objectives.
    • Develop keyword targeting strategy.
    • Audit client websites to ensure SEO best practice compliance.
    • Dev consulting to troubleshoot technical SEO issues.
    • Develop ongoing link building strategies and implement said strategies.
    • On-page optimizations on a page-by-page basis; perform regular SEO audits.
    • Report on web KPIs with a focus on keyword/page ranking and new natural search traffic opportunities.
    • Research and monitor competitor SEO activities.
    • Knowledge of tools including BrightEdge or Stat, Google Keyword Planner, Majestic, Google Search Console, Google Analytics & Screaming Frog.
    • Programming Languages: JavaScript, HTML, CSS.
    • Knowledge of Google’s algorithm updates and penalties On-page SEO and technical (site crawlability).
    • Regex Matching (Regular Expressions).
    • Google Site Operators.
    • Linkbuilding Keyword research and strategy.
  • Qualifications

    Qualifications

    • 1-3 years Search Engine Optimization (SEO) experience, preferably in agency setting.
    • Bachelor degree in related field or equivalent work experience
    • Strong technical background & proven track record in paid search engine optimization.
    • Strong background within HTML & CSS, Google Analytics, Google Search Console and more.
    • Strong presentation skills, including the ability to communicate complex data in simple terms.
    • Strong leadership, organizational and project management skills.
    • Ability to identify growth opportunities.
    • Keen eye for details & excellent organizational skills.
    • Experience working with web development teams.
    • Web development background is considered an asset.

    Additional Information

    All your information will be kept confidential according to EEO guidelines.

  • Industry
    Graphic Design