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Data Science & Analytics Analyst

Razorfish

Data Science & Analytics Analyst

Atlanta, GA +1 location
Full Time
Paid
  • Responsibilities

    Job Description

    Razorfish is looking for an associate to join its Data Science and Analytics practice. This is an analytics, research, and consulting team that delivers data-driven insights to our clients.  Each member of the team is aligned to one or more clients and works closely with other Data Science team members, our clients, and colleagues across other disciplines such as: Client Management, Strategy, Search, Media, User Experience, and Technology.

    In this role you will join a team focused on maximizing the effectiveness of a healthcare sector client's advertising and marketing campaigns. You will do this by connecting multiple data sources together to deliver reporting, insights, data visualization. You will have support from data leadership and fellow analysts.

    RESPONSIBILITIES

    • Extract, cleanse, connect, and manage campaign data across multiple media channels.
    • Analyze campaign performance across multiple paid, earned, and owned channels - uncovering insights, developing forecasts, and identifying testing and optimization opportunities
    • Manage and update automated dashboards in a variety of tools such as Google Data Studio, Domo, and Tableau
    • Compile regular reporting deliverables
    • Contribute to ad-hoc analyses as needed
    • Craft client-facing presentations communicating insights, including data visualizations
    • Collaborate with internal teams within the account to make data-driven recommendations
    • Manage campaign tracking taxonomy and syntax
    • Be an active listener who is willing to contribute to internal discussions, and to actively participate in client meetings as needed
    • Effectively communicate complex ideas, both verbally and in writing  
    • Learn Razorfish's data capabilities to understand how data fits into a client's overall strategy
    • Take ownership of your area of responsibility
  • Qualifications

    Qualifications

    • 0-1 year of post-undergrad experience, preferably in advertising or marketing analytics
    • Bachelor’s degree
    • Excellent critical thinking skills
    • Strong communication skills, both written and verbal
    • Comfortable using Excel for analysis, including pivot tables and data visualization
    • Basic knowledge of ad tech, mar tech, and data tools and platforms is a plus
    • Technical Skills (optional but preferred):
      • Data Visualization experience leveraging tools such as Power BI, Tableau, Domo, Google Data Studio or similar
      • Hands-on experience in analytics components of one or more marketing or media platforms such as Google Analytics, Google Ads, Google AdWords, and YouTube
      • Working knowledge of traditional media (TV, print) measurement methodologies and metrics
      • Comfortable using at least one programming language (such as R, Python, or SQL)

    Additional Information

    The Power of One starts with our people!  To do powerful things, we offer powerful resources.  Our best-in-class wellness and benefits offerings include:

    • Paid Family Care for parents and caregivers for 12 weeks or more
    • Monetary assistance and support for Adoption, Surrogacy and Fertility
    • Monetary assistance and support for pet adoption
    • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
    • Tuition Assistance
    • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
    • Matching Gifts programs
    • Flexible working arrangements
    • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
    • Business Resource Groups that support multiple affinities and alliances

     

    The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

    Razorfish is an Equal Opportunity Employer.  Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

    All your information will be kept confidential according to EEO guidelines.

  • Industry
    Graphic Design
  • Locations
    Atlanta, GA • Plano, TX