Manager, Global Skincare Product Marketing
ABOUT US
The Estée Lauder Companies is the global leader in prestige beauty — delighting consumers with transformative products and experiences, inspiring them to express their individual beauty.
Estée Lauder is the flagship brand of The Estée Lauder Companies Inc. Founded by Estée Lauder, the world’s first female entrepreneur, the brand today continues her legacy of creating the most innovative, sophisticated, high-performance skin care and makeup products and iconic fragrances — all infused with a deep understanding of women’s needs and desires. Today Estée Lauder engages with women in over 150 countries around the world and at a variety of touch points, in stores and online. And each of these relationships consistently reflects Estée’s powerful and authentic woman-to-woman point of view.
ABOUT THE JOB
The Manager of Global Skincare Product Marketing will report into the Product Marketing Director, helping to manage and develop all aspects of the marketing and business plans for the Moisturizer and Cleanser franchises. The Manager will assist in all aspects of program development from concepting to new product development to support plan creation. The role entails close partnership with cross-functional teams to drive programs to completion.
ABOUT YOUR RESPONSIBILITIES
Support in managing the product development and pipeline strategy for the Moisturizer franchises
Assist in development of 3-year innovation strategy and 18-month detailed calendar including new product launches and compelling storytelling campaigns to drive the Moisturizer franchises
Responsible for all daily project management pertaining to the Moisturizer franchises
Responsible for extensive quantitative and qualitative analysis
Support in the development of 360-degree launch support plans and storytelling campaigns
LEAD ALL DAILY PROJECT MANAGEMENT RELATED TO THE MOISTURIZER FRANCHISES
Lead bi-weekly cross-functional team new product launch meetings to track and manage the development of the Moisturizer programs
Manage the program timelines and ensure that all key deadlines are met
Responsible for managing programs within the Innovation Portal
Oversee the accuracy and timely issuance of all relevant milestones, including Forecast Offerings, Bulletins, Program Brief approvals, and Copy Releases
Cultivate close collaborative relationships with the cross-functional development team – supply chain, procurement, insights, design, packaging, creative and product development to ensure successful completion of all key tasks
RESPONSIBLE FOR FINANCIAL, FORECASTING AND PRICING ANALYSIS
Work with Finance to accurately project and maintain cost of goods from target costs to final costs for all new SKUs, saleable and non-saleable
Work with the Global Business Planning Group to compile sales forecasts for all of the Moisturizer and Cleanser franchise launches.
Work with the Global Pricing Group to conduct pricing analysis related to all of the Moisturizer products
DRIVE COMPETITIVE AND MARKET-LEVEL ANALYSIS
Collect and analyze sales trends, category shifts, COG changes, market intelligence and competition
Compile analysis and deliver reports to team and brand leadership
Make recommendations to increase market share based on analysis
Support in managing ad hoc business analysis requests as needed
Compile launch post-mortems
Create competitive launch recaps for the key competitive moisturizer launches within the hero franchise competitive set
SERVE AS LIAISON TO THE REGIONAL AND MARKET-LEVEL TEAMS
Cultivate close collaborative relationships with Regions to meet both regional and global brand needs
Liaise regularly with regional marketing teams to ensure programs meet regional and market needs
Manage daily requests from regional marketing teams
SUPPORT THE MARKETING DIRECTOR AND THE CONSUMER MARKETING AND CREATIVE TEAMS IN DEVELOPING 360-DEGREE SUPPORT PLANS
Support in developing the 360-degree launch support plans and storytelling campaigns focused on the consumer journey that is digital, mobile and social first
Assists in the development of creative briefs for all programs and launches
Assists in the development of the product and campaign copy
Remain relentlessly up-to-date on emerging and future trends across all relevant industries
QUALIFICATIONS
ABOUT YOU
Focus on attention to detail
Curative lens on what is innovative
Capable of synthesizing data to drive business decisions
Forward-looking thinker
Trend-hunting mindset
Highly collaborative
QUALIFICATIONS YOU HAVE
Position requires 4+ years of related work experience
College degree required
Should be a self-starter with a keen ability to work on multiple projects
Must be highly detail oriented, proactive, strong follow through and ability to multi task
Demonstrates ownership of programs; embracing both big picture objectives
Must possess excellent communication, analytical, creative and computer skills
Must be flexible and determined; possessing the ability to handle a multitude of projects
Must be an excellent team player; possessing the ability to build, foster and nurture strong relationships and gain the respect of members of the cross-functional and affiliate teams
Appreciation for a fast-paced, deadline driven environment
Must have the potential to assume increased responsibility
HOW YOU WILL BE SUCCESSFUL
Detail Oriented
Team Player
Strong project management skills
Strategic agility
Financial fluency
We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.
The Estée Lauder Companies (ELC) is the global leader in prestige beauty. ELC is the only company focused solely on prestige makeup, skin care, fragrance and hair care with a diverse portfolio of 25+ brands sold in approximately 150 countries and territories. Infused throughout the organization is a passion for creativity and innovation — a desire to push the boundaries and invent the unexpected — as we continue the bold work of the company’s founder Estée Lauder.