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Manager, Trade Marketing, Jo Malone London North America

Learn more about Estée Lauder Companies
Estée Lauder Companies

Estée Lauder Companies

Manager, Trade Marketing, Jo Malone London North America

New York, NY
Full Time
Paid
  • Responsibilities

    Responsible for driving sales and market share growth for at Jo Malone London at Neiman Marcus, Bergdorf Goodman, Bloomingdales, Macy’s, Dillard’s and Belk through a mix of strategic planning, tailoring of national programs, creation of retailer specific programs, and successful execution in-store, online and Omni channel.

    ACCOUNTABILITIES:

    Leads / Supports Strategic Planning for Jo Malone London with Retail Partners

    · Partner with Jo Malone London Marketing head and Field Sales Director on overall marketing strategy including launch support, seasonal/promotional calendar and media

    · Exhibit strong understanding of all drivers of business performance (including quantitative and qualitative data) to consistently optimize strategy and execution

    · Partner with field, KAM team, and NA CRM to develop best in class knowledge of consumer base

    · Develop mix of tactics that strengthens brand relevance, meets sales goals and is consistent with brand and retailer strategies

    Leads / Supports Omni channel Integration & Acceleration of retailer.com

    · Collaborate with Brand e-commerce team to develop strategies, sales plans, and execution tactics for retailer.com to deliver outsized growth and gain share

    · Help drive the integration of bricks and .com, working to evolve the business and service models at both bricks and .com to fully capitalize on the strengths of each channel

    · Work closely with the Retailer teams for brick & mortar, .com, and marketing to further integrate strategic objectives, sales objectives, and marketing planning to capitalize on potential synergies

    Drives Retailer-Specific and Field-Driven Programs

    · Develop seasonal programs and strategies including marketing calendars and promotional vehicles to best support retail needs and maximize sell-through

    · Serve as key contact for all retailer marketing programs

    · Manage retailer and strategy decks and presentations

    · Recap execution of all in-store and online marketing initiatives

    · Develop test and learn in-store marketing programs (e.g., Best Sellers, Paid sampling)

    Leads / Supports Co-op Planning

    · Partner with Regional Sales Director and Buying Teams in the creation of an integrated, Omni channel marketing strategy to drive awareness and engagement while maximizing ROI

    · Create targeted programs for key consumer Beauty segments

    · Oversee co-op print advertising process

    Leads Business Analysis and Monitors KPIs for Effective Allocation of Marketing Resources

    · Make analytically supported recommendations to influence sales performance

    · Measure marketing program effectiveness via regular monitoring of KPI's for all retailer programs

    · Draw upon both in-store knowledge and customer analytics

    Qualifications

    · 5+ years related experience

    · College Degree with focus on Marketing / MBA preferred

    · Exhibit strong analytical skills and detail orientation with strong problem solving capabilities

    · Ability to think strategically and to conceptualize and implement new ideas

    · Requires strong oral and written communication skills, as well as interpersonal and team building capabilities with internal functional groups as well as with external partners

    The anticipated base salary range for this position is $$82,500 to $$135,500. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results.

    In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.

    Job: Marketing
    Primary Location: US-NY-New York
    Job Type: Standard
    Schedule: Full-time
    Shift: 1st (Day) Shift
    Job Number: 2314115

    We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.

  • Industry
    Health & Beauty
  • About Us

    The Estée Lauder Companies (ELC) is the global leader in prestige beauty. ELC is the only company focused solely on prestige makeup, skin care, fragrance and hair care with a diverse portfolio of 25+ brands sold in approximately 150 countries and territories. Infused throughout the organization is a passion for creativity and innovation — a desire to push the boundaries and invent the unexpected — as we continue the bold work of the company’s founder Estée Lauder.