- Achievement of retail sales targets
- Establish and maintain great relationship at store level to get support and maximize retail sales opportunities
- BA management & coaching: recruit, lead, manage, drive, performance manage and develop multi-site sales team (directly or indirectly through Counter Manager where applicable).
- In-store business intelligence – define and monitor KPIs
- Education responsibilities:
- In-store coaching, driving behavioral changes to drive sales, sales techniques, service skills plus follow up of the Education Department content.
- Accountability for setting and delivering training for generic staff
Retail Management
- Agree with the ASOM retail sales targets for the area and break down to store level
- Prepare and conduct productive in store visits:
- Recommend and get approval from ASOM of monthly journey plans to reflect business priorities and opportunities
- Ensure complete awareness of stores/airports developments and trends, competition activities, PAX
- Report any relevant insight to ASOM and recommend relevant adjustments to targets, in store design and VM
- Use retail reports to discuss, review and manage door performance vs targets
- Analyze performance against KPIs, including:
- % mix of business
- Individual Personal Targets
- Average Unit Sale
- Total Daily Sales
- Brand performance –v- store performance
- Set up relevant activity planners, weekly and daily targets where required, incentives and any other KPIs to achieve set targets.
- Coach and motive the team to achieve KPIs/retail sales targets
- Liaise with in store retail partners to get the support when required and identify any opportunity to drive retail further
Management of Bas
- Recruit, motivate, lead and manage the BAs on ELC payroll including all people management/employee relations/payroll/commission calculations.
- OR, when on Retailer Payroll, to approve final interviews, manage team through influencing and encouragement.
- Use PDP process to set clear objectives, motivate and manage performance/career aspirations
- Manage Employee Relations issues with support of TR HR and Local Affiliate HR
- Use HR tools for speedy performance management/records of conversations.
- Motivate team through regular team communications/meetings.
- Work with TR HR on sales compensation structures to ensure maximum motivation –v- ROI.
Education
- Follow through the Education Seminars conducted by the Education team by coaching in-store at every visit, ensuring that new skills, knowledge and techniques are embraced and implemented to a high standard.
Visual Merchandising
- Ensure correct merchandising (including testers/collateral support material/language strips relevant to PAX mix)
- Hygiene standards are installed in POS and managed at all times.
- Ensure digital tools are used properly
- Report and follow up maintenance issues
Administration
- Journey Plan – ensure cost and time efficient journey plan built with scope for agility to best manage urgent priorities.
- Follow up on all necessary emails, business analysis, people management, internal stakeholders, retailer communications
- Ensure regular communication with ASOM
Qualifications
- Flexibility to travel four days per week – most weeks.
- Valid driving license/easy access to major International airport
- Multi-site retail field sales management expertise
- Successful track record in achievement of area sales results
- Multi-site people management/influencing skills/employee relations/presentation/negotiation experience
- High level of emotional intelligence to best manage diverse workforce/maximize business relationships
- Numeracy and commercial expertise.
The anticipated base salary range for this position is $62,000 to $92,000. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results as well as participation in the share incentive plan.
In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.
Job: Sales
Primary Location: Americas-US-FL-Miami
Job Type: Standard
Schedule: Full-time
Shift: 1st (Day) Shift
Job Number: 2218219
We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.