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Region Digital Multimedia Director

Learn more about American Heart Association
American Heart Association

American Heart Association

Region Digital Multimedia Director

Boston, MA +4 locations
Full Time
Paid
  • Responsibilities

    Overview

    Now is the time to join us and make a difference. Be a relentless force for a world of longer, healthier lives. Here at the American Heart Association, you matter and so does your career.

    The American Heart Association has an exciting opportunity for a Regional Digital Multimedia Director located in our Eastern States Region (anywhere within the following states: VA, WV, PA, NJ, NY, MD, CT, RI, DE, MA, VT, NH, MA and D.C.).

    Responsible for collaborating and developing digital assets and design strategies for print, digital media, and various applications, including events, advertising, and social media. Responsible for determining appropriate design and function recommendations according to market needs. Responsible for adhering to branding standards, design trends, industry standards and new technology are applied appropriately to achieve the best results.

    The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as additional training and support, locally.

    \#TheAHALife is our company culture, our way of life, reflecting our diversity and inclusion, our focus on work-life harmonization and our Guiding Values. Discover why you will Be Seen. Be Heard. Be Valued™ at the American Heart Association by following us on LinkedIn, Instagram, Facebook, Twitter, and at heart.org.

    Responsibilities

    • Develop effective print, video and digital assets(campaign assets, promotional materials, flyers, ads, social media content, etc.) for assigned region
    • Ensure design elements strictly adhere to Association brand guidelines and provide compliance guidance to staff.
    • Efficiently handle multiple design projects simultaneously with the ability to effectively respond to last-minute requests and meet tight timelines.
    • Collaborate successfully with various departments to plan, analyze, organize, and complete assigned projects.
    • Determine marketing campaigns and design strategies for print, digital media and specialty items based on marketing goals and budgets.
    • Build compelling content and templates to enable localization by area staff using Canva. Run, update, maintain and share the library of assets.
    • Develop creative solutions for client- and market-response, using industry-accepted and other approved graphic standards. Originate, direct and produce digital content and design for a variety of devices, websites, or media including photography, video, and animation.
    • Produce high quality, engaging and creative PowerPoint presentations and internal communications using a story telling approach. Translate technical ideas into visually interesting and compelling.
    • Apply knowledge and experience in the use of standard creative software such as Adobe Software suite (Premiere, Illustrator, Photoshop, InDesign, Acrobat Pro), Canva, Windows operating platform and Microsoft Office applications (Word, PowerPoint, Excel). Provide problem resolution and training in these applications for other department staff.

    Qualifications

    Minimum Qualifications

    • Bachelor's Degree in Marketing, Advertising, Graphic Arts, related work experience. Strong understanding of the fundamental principles of design
    • Three (3) years of experience in developing and designing marketing products for print production or digital implementation including social media, video, animation, and audio products
    • Video creation and video editing skills
    • Three (3) years of extensive knowledge of design software (including, but not limited to: Adobe Creative Suite - Premiere, Illustrator, Photoshop, InDesign, Acrobat Pro, etc.)
    • Three (3) years of experience with content management (CMS), customer relationship management (CRM), and related application systems for website and social media administration
    • Three (3) years of experience working with digital color correction and print production specifications
    • Ability to self-teach in creativity and design where training is not available to develop professionally, maintain creative edge and understand new industry trends
    • Excellent oral and written communication skills with exceptional attention to detail, along with excellent time management and highly organized with projects
    • Comprehensive knowledge of Microsoft Office applications (including Word, PowerPoint, Outlook, Visio, and Excel)

    Preferred Qualifications

    • Proficient in HTML
    • Knowledge of Web Accessibility and best practices
    • Previous experience with Salesforce and Smartsheet

    Compensation & Benefits

    The American Heart Association invests in its people. Here are the main components of our total rewards package. Visit Rewards & Benefits to see more details.

    • Compensation – Our goal is to ensure you have a competitive base salary. That’s why we regularly review the market value of jobs and make adjustments, as needed.
    • Performance and Recognition – You are rewarded for achieving success by merit increases and incentive programs, based on the type of position.
    • Benefits – We offer a wide array of benefits including medical, dental, vision, disability, and life insurance, along with a robust retirement program that includes an employer match and automatic contribution. As a mark of our commitment to employee well-being, we also offer an employee assistance program, employee wellness program and telemedicine, and medical consultation.
    • Professional Development – You can join one of our many Employee Resource Groups (ERG) or be a mentor/mentee in our professional mentoring program. HeartU is the Association’s national online university, with more than 100,000 resources designed to meet your needs and busy schedule.
    • Work-Life Harmonization – The Association offers Paid Time Off (PTO) at a minimum of 16 days per year for new employees. The number of days will increase based on seniority level. You will also have a total of 12 paid holidays off each year, which includes several days off at the end of the year.
    • Tuition Assistance - We support the career development of all employees. This program provides financial assistance to employees who wish to further their education and career in relation to their current duties and responsibilities, or for potential future positions in the organization.

    The American Heart Association’s 2024 Goal: Every person deserves the opportunity for a full, healthy life. As champions for health equity, by 2024, the American Heart Association will advance cardiovascular health for all, including identifying and removing barriers to health care access and quality.

    At American Heart Association | American Stroke Association, diversity, inclusion, and equal opportunity applies to both our workforce and the communities we serve as it relates to heart health and stroke prevention.

    This position not a match with your skills? Click here to see other opportunities.

    EOE/Protected Veterans/Persons with Disabilities

  • Industry
    Health, Wellness and Fitness
  • Locations
    Boston, MA • Baltimore, MD • Saddle Brook, NJ • Philadelphia, PA • Glen Allen, VA
  • About Us

    The American Heart Association is the nation’s oldest and largest voluntary organization dedicated to fighting heart disease and stroke. We fund innovative research, fight for stronger public health policies, and provide critical tools and information to save and improve lives.

    Heart disease is the No. 1 killer worldwide, and stroke ranks second globally. Even when those conditions don’t result in death, they cause disability and diminish quality of life. We want to see a world free of cardiovascular diseases and stroke.

    The size and scope of our organization, along with our more than 40 million volunteers and supporters, allows us to make a real impact on our shared focus of cardiovascular and overall health.