Digital Content Specialist - College of Medicine - Supplemental City Rochester State Minnesota Telecommute Yes Department Education Why Mayo Clinic Mayo Clinic College of Medicine and Science (MCCMS) has established its first-ever web team to modernize, enhance, and manage the digital experience for prospective learners and current learners, faculty, and staff. In this supplemental position, you will review and edit web content that helps recruit new learners into the college's 400+ programs, as well as enter or modify content in a web content management system. The team's need is primarily for technical writing/editing skills, though there may be occasional opportunities to contribute to original content development. The position is fully telework-eligible and does not involve relocation. Position description The Digital Content Specialist has primary content development responsibilities in support of the MCCMS Digital Team's content strategy, including: Developing creative digital content solutions that build MCCMS brand strength, meet goals for student/trainee recruitment, and improve satisfaction for current students/trainees, faculty, and staff Writing original content that drives engagement on websites, email marketing, social media, and other channels Editing content provided by subject matter experts within MCCMS schools and programs Ensuring effective use of various content types (text, images, video, audio, infographics) based on audience needs Coordinating photography shoots with Mayo Clinic creative staff Contributing to the development of video assets, such as writing scripts or storyboards Creating social shareable content assets, including blog posts, infographics, and listicles Capturing stories in the field at MCCMS events Ensuring all produced content meets quality standards and maintains consistent messaging and voice Qualifications A minimum of a bachelor's degree in communications, journalism, or related field required. A minimum of 3 years of experience developing content for websites, social media, and other digital channels, preferably in higher education, is required. Additional qualifications Strong knowledge of SEO principles and experience with writing search engine optimized web content. Strong editorial judgment. Experience with web publishing, basic HTML markup, and content management system (CMS) applications. Experience with basic image manipulation and preparation preferred. Interest in user-centered design, web usability, digital marketing, and Google Analytics is a plus. Must be able to work effectively in a consensus-style, collaborative, and changing environment that expects and promotes teamwork. Must be self-motivated, flexible, creative, and have a bias for action. Must bring a customer service mindset, enjoy complexity, and be adept at solving problems. Must be able to manage and drive forward multiple projects, balancing competing deadlines and priorities. Must possess the ability to inspire trust and confidence, and maintain a high degree of professionalism. License or certification None Exemption status Non-exempt Compensation Detail Education, experience and tenure may be considered along with internal equity when job offers are extended. The minimum pay rate is $30.55 per hour. Benefits eligible No Schedule Supplemental/On-call/Per Diem Hours / Pay period 40 Schedule details This is a supplemental hourly position with a variable workload of up to 20 hours a week, depending on work unit needs. Work will be assignment-based with deadlines. While there is no set daily schedule or office hours, you will be expected to complete assigned work on deadline. Deadlines may range from a couple days to a few weeks. You must also be available (when given appropriate notice) to participate in meetings or conference calls about assigned work. Site description Mayo Clinic is located in the heart of downtown Rochester, Minnesota, a vibrant, friendly city that provides a highly livable environment for more than 34,000 Mayo staff and students. The city is consistently ranked among the best places to live in the United States because of its affordable cost of living, healthy lifestyle, excellent school systems and exceptionally high quality of life. Category Administration, Business, Finance Job posting number 103007BR Recruiter Jessica Larson Equal opportunity employer Mayo Clinic is an equal opportunity educator and employer (including veterans and persons with disabilities).