Job Description
This role will report to the Marketing Director and be involved in the implementation of the company’s strategic direction to help drive overall business and growth.
- Supervise a team of 3 marketing associates.
- Increase company's brand awareness through innovative marketing campaigns & strategies.
- Create, develop and manage marketing campaigns for company's online and offline presence (Digital content, Press Release, Social media channels, magazine editorials)
- Manage and develop a new and existing Google & Amazon marketing strategy.
- Create dashboards using business Intelligence reporting tools such as PowerBI or Tableau.
- Conduct market research and analysis to develop an understanding of the market, trend, new product.
- Maintain corporate social media channels – Instagram, Linkedin, Twitter, Facebook as needed.
- Collaborate on tradeshow set-ups, promotional items and hats, and overall implementation of tradeshow strategy.