Job Description

As a key Strategist, you’ll live at the intersection of media, creative, analytics, social, and content. This position is for the person who asks, “Why?” to an almost infuriating degree. You like to break things open, and see what makes ‘em tick. You’re insatiably curious. You want to understand what’s really going on in the world, and most importantly, why. When you scroll through your LinkedIn feed, read AdAge articles, listen to Cannes panels or sit through marketing presentations, your “B.S. red-alert” alarm is going full-blast . Most of all, you believe that creativity is an insane, competitive advantage in this world, and you’re flexing your creative muscles to solve problems that would stump most people. On top of that, you want to grow a team of smart, clever people, steer clients in the right direction, and make a lasting impact on an iconic brand.   

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WHAT YOU’LL DO:  

Day to day, you’ll be responsible to:

Conduct the competitive communications audits and competitive positioning reports.

Gather and analyze category/consumer/market/cultural trends.

Develop positioning strategies and creative briefs.

Collaborate with social, analytics, media, and experiential partners to provide 360-campaign recommendations.

Partner with creative teams to brief, ideate, and refine creative executions.

Present thinking to agency team, partners, and client.

Qualifications

WE’RE LOOKING FOR A STRATEGIC-MINDED LEADER WITH STRONG INTEGRATED EXPERIENCE, INCLUDING:

·      CROSS-CHANNEL EXPERT

·      EXPERTISE DEVELOPING COMMUNICATION MESSAGE PRIORITIES ACROSS PAID, EARNED AND OWNED.

·      CROSS-AGENCY COLLABORATION WITH OUR AGENCY PARTNERS.

·      CLIENT FACING SO THEY’LL NEED THE CONFIDENCE, MATURITY AND PROFESSIONALISM TO SELL AGENCY POV.

·      HARD SKILLS (BRAND, RETAIL, DIGITAL, SOCIAL, RESEARCH, ETC.): Advanced knowledge of third-party research tools (e.g. Simmons, Mintel, WARC, Gartner, MRI, etc.); experience in conducting primary research (e.g. surveys, interviews, mystery shops, ethnographies, etc.); EXPERTISE IN DEVELOPING CHANNEL AND COMMUNICATIONS PLANS ACROSS CHANNELS (e.g. broadcast, print, digital video, experiential, search, CRM, etc.); experience in developing brand strategies (e.g. positioning, messaging, creative briefs, measurement plans)

·      SOFT SKILLS (CLIENT/TEAM CULTURE, COMMUNICATION STYLE, FLEXIBILITY, ETC.): Insatiable curiosity; desire to learn and grow; eagerness to roll-up-sleeves to get stuff done; severe skepticism of common knowledge; ability to connect the dots between things that seem entirely disconnected; will boil it all down to the most important nugget; communicates clearly and with a captivating storyline; not afraid to say “I don’t know”, “I need help” or “I was wrong”

·      ANY KNOWLEDGE/ABILITY MANDATORIES: Ability to spot the difference between facts and opinions; always reading, exploring, and learning.

Additional Information

All your information will be kept confidential according to EEO guidelines.