When you join Verizon

Verizon is one of the world’s leading providers of technology and communications services, transforming the way we connect around the world. We’re a human network that reaches across the globe and works behind the scenes. We anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together—lifting up our communities and striving to make an impact to move the world forward. If you’re fueled by purpose, and powered by persistence, explore a career with us. Here, you’ll discover the rigor it takes to make a difference and the fulfillment that comes with living the #NetworkLife.

What you’ll be doing...

The position is responsible for the management of the Accessory Portfolio from a product roadmap /launch & LCM POV. This person will be able to develop business cases to support product plans and define go-to-market (GTM) strategies while helping cross-functional teams understand the product positioning, key benefits, and target customer. They must be able to communicate with all areas of the company, including executives, sales, operations, marketing, technical teams, external OEMs and vendor contacts.

What we’re looking for...

You are curious about what people need and want. You enjoy digging through data for insight into opportunities for how we can help our consumers work, play and connect in new and better ways. A deeper dive into the role outlines specifics our product managers do on a daily basis.

Responsibilities will include:

• Responsibility to deliver a marketing strategy that encompasses channel distribution & a cohesive GTM approach including all categories

• Lead awareness for promotions & new item launches for all Accessory categories to the frontline

• Define marketing requirements – writing and prioritizing use cases

• Understanding of what drives, excites frontline employees

• Create new ways to deliver product knowledge to the frontline

• Outline the LBGUPS ( learn-buy- get- use- pay- service) model to identify pain points as customers engage with Verizon & identify areas of improvement

• Follow current industry trends, competitive activity in the marketplace

• Determine brand influence to product development concepts

• Identify why performance may be changing & determine root cause

• Identify tactics to re-energize different channels

You’ll need to have:

• Bachelor’s degree in Marketing or four or more years of work experience.

• Four or more years of relevant work experience

Even better if you have one or more of the following:

• Master’s degree – more impressive if you have an MBA.

• Marketing experience and an understanding of trends and key business drivers.

• Presented findings and insights targeted to what that audience cares about (up to the executive level).

• Analyzed what’s important from a variety of sources to provide a holistic view of the marketplace, competitive factors, risks, and opportunities.

• Designed custom research approaches to gain broader or deeper consumer and market insights.

• Translated market knowledge and strategy into compelling stories and tools for the sales team.

Where you’ll be working

In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager.

Scheduled Weekly Hours

40

Equal Employment Opportunity

We’re proud to be an equal opportunity employer - and celebrate our employees’ differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.

You want more out of a career. A place to share your ideas freely. We power and empower how people live, work and play by connecting them to what matters most. If that inspires you, start the next chapter of your career here.