Intern - Corporate Marketing Campaign Management Intern - Summer 2023 - Nationwide, Remote
ABOUT LUMEN
Lumen is guided by our belief that humanity is at its best when technology advances the way we live and work. With 450,000 route fiber miles serving customers in more than 60 countries, we deliver the fastest, most secure global platform for applications and data to help businesses, government and communities deliver amazing experiences. Learn more about Lumen’s network, edge cloud, security and communication and collaboration solutions and our purpose to further human progress through technology at news.lumen.com, LinkedIn: /lumentechnologies, Twitter: @lumentechco, Facebook: /lumentechnologies, Instagram: @lumentechnologies and YouTube: /lumentechnologies.
THE ROLE
LUMEN’S INTERNSHIP PROGRAM IS A PATH FOR CAREER READINESS IN THE 4TH INDUSTRIAL REVOLUTION.
Be a part of an internship program, driving human progress through technology. During a 10- week period our summer interns innovate and make an impact by transforming industries across the globe and changing the world one connection at a time. Our interns are presented with real business challenges and provide solutions that make a difference across all areas of the company, all while learning the skills needed to successfully navigate the modern workplace.
THE EXPERIENCE
INNOVATE – to deliver solutions to real business problems
TRANSFORM – your skills and knowledge through challenging work projects
CONNECT – to our company and culture creating valuable connections with your intern peers, work team and leaders across the organization.
IMPACT – through Community & Social Involvement – collaborate with our ERGs to give back and make an impact in the communities Lumen serves.
THE MAIN RESPONSIBILITIES
POSITION OVERVIEW:
The Campaign Management team is collaborative group that combines creative thinking, data-driven strategy, and deadline-driven accountability to plan and deliver integrated marketing campaign assets. This cross-functional team serves as a central hub of information and communication between creative, product marketing, business unit and regional marketing teams to lead the following campaign-specific efforts:
CAMPAIGN PLANNING – Collaborate with a variety of internal stakeholders such as business unit and product marketing teams to chart biannual campaign roadmaps; Ensure each campaign phase has the right mix of deliverables, and is filling gaps in content journey; Schedule and deliver on time iterative phases of campaign creative builds
Core deliverables: Campaign Plan, Roadmap, Creative Briefs, Kickoff Presentations
CONTENT STRATEGY – Plan and outline content marketing assets that accelerate the buyer’s journey; Implement proven, best practice-based content strategies AND source ideas for new and innovative content types; Apply campaign and subject matter knowledge to content briefs and creative kickoff presentations to drive focus and inspire break-through creative.
Core deliverable: Content Maps and Outlines
RESEARCH AND INSIGHTS – Gather insights from performance metrics, content analysis and creative testing to enable internal teams to make data-informed decisions.
Core deliverable: Research Summary Reports
INTERNSHIP PROJECTS:
Content merchandising and measurement through building and implementing a metadata tagging structure in our content asset library
End-to-end product launch and creative development testing projects
WHAT WE LOOK FOR IN A CANDIDATE
EDUCATION REQUIREMENTS
PROFESSIONAL ATTRIBUTES
Strong communication skills, both written and verbal
High level thinker with a propensity for details and organization
Creative, enthusiastic, and collaborative
Strong drive for results and taking initiative
Ability to be resourceful and adaptable
Ability to collaborate and have agility while making effective decisions
Ability to interact with business partners and drive the conversation.
Flexible and adapts well to change
WORK SETTING
Fully Remote, Work From Home
Intern must be able to work 30-40 hours be week during the 10-week program (June – August)
Intern must have reliable transportation to/from work location (Lumen does not provide transportation to/from Lumen office locations)
US work authorization
WHAT TO EXPECT NEXT
After completion and submission of your application, you will be asked to participate in a virtual video interview. This on demand interview will be a way for Lumen to learn more about you and your experience as it aligns to the internship position. A separate email invitation will be sent to you (check your spam) within 6 hours of application. For continued consideration in the summer internship program, please ensure you complete the video interview within 5 business days of application. Thank you!
Requisition #: 316991
When applying for a position, you may be subject to a background screen (criminal records check, motor vehicle report, and/or drug screen), depending on the requirements for the position. Job-related concerns noted in the background screen may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.
EEO STATEMENT
We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, marital status, family status, pregnancy, or other legally protected status (collectively, “protected statuses”). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.
NOTE: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
DISCLAIMER
The above job definition information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Job duties and responsibilities are subject to change based on changing business needs and conditions.
Lumen is a global company of approximately 38,000 professionals dedicated to unleashing the world's digital potential. Lumen frees businesses from the legacy communication experiences holding them back today by making IT environments more user-friendly and intuitive. Our experience-first approach to networking, edge cloud and cybersecurity connects people, data and apps―quickly, securely and effortlessly. We ignite business growth and accelerate innovation for 8 of the 10 most valuable brands in the world.