Job Description

Responsible for supporting the Corporate Communications Manager in advancing H&M’s brand reputation in the U.S. Working cross-functionally, the Corporate Communications Specialist will play an important role in increasing visibility for key corporate topics including sustainability, Inclusion and Diversity, Corporate Social Responsibility, Business and Tech Innovation among external stakeholders.  This role requires strong writing skills as a key qualification and will also support crisis communications, proactive media relations and the drafting of messaging documents and press materials.

Qualifications

• Supports Corporate Communications Manager in the development and implementation of integrated 360-degree communications strategies to raise H&M’s corporate profile in the U.S.
• Responsible for H&M’s local media picture, including having an in-depth knowledge of the local media landscape and establishing strong relationships with important corporate fashion and regional press
• Supports in the development and execution of external and internal crisis communications strategy and responses
• Supports in the development and execution of external sustainability communication strategy
• Work with and provide support to the Internal Communications team including message creation and /or review, as well as overall strategy alignment

·       Possesses a keen understanding of industry trends, media conversations and cultural moments to find new storytelling opportunities that build H&M’s brand relevance and complement fashion press strategies and commercial initiatives

·       Work cross-functionally to drive communications efforts across corporate topics including Inclusion and Diversity, Corporate Social Responsibility, Business and Tech Innovation, Leadership and HR initiatives

• Serve as point of contact for information flow between Communications and Customer Service teams

• Assist in the development of corporate press releases and position statements for both internal and external communications

• Assist with the creation and / or review of all external and internal press releases, messaging and strategies, including fashion, sustainability, labor relations, inclusion and diversity, CSR, expansion, crisis and HR/employer branding

• Enhance visibility/positive image and reputation of H&M, while promoting consistency in tone and message content for the US market

·       Maintain the US Media Relations inbox, making sure all inquiries are addressed within 24 hours and the appropriate parties are informed of any and all requests

• Drive proactive media relations to generate positive coverage of H&M in business, financial, sustainability and consumer press

·       Assist Corporate Communications and Sustainability Managers to build external relationships with thought leaders/stakeholders/media to grow industry awareness and stakeholder relationships

·       Assist in the development of Corporate and Sustainability calendar of events such as opportunities for conferences, speaking opportunities, industry events

·       Manage the research, outreach and submissions for key industry awards and honors

• Assist in media outreach to leverage local community relations and social responsibility projects
• Assist in the development and execution of corporate and sustainability messaging and learning sessions for wider Communications team

·       Assists in the development and creation of all media reporting and presentations for department including weekly, monthly, quarterly and yearly reports

• Develops and maintains H&M corporate and sustainability media lists and provides business media analysis as requested  

• Maintain any relevant budgets, adhering to all accounting policies set forth by controlling including billing, tracking, reconciling, AP, etc.

Additional Information

All your information will be kept confidential according to EEO guidelines.