Job Description
WHO YOU ARE:
The Market Development Specialist will be responsible for driving direct and indirect sales of our client's products by educating, training, and building relationships at assigned big box and specialty retail stores. This position will be responsible for product knowledge, demonstrating product, promoting LMS platform, developing and building strong partnerships, and ultimately increasing product sales. The MDS will also be responsible for collecting and reporting on virtual trainings, in-store training, in-store activities, assisted sales programs, competitive information as well as maintaining brand presence at retail through merchandising, display maintenance/cleanliness and POP. This position will report to the Regional Manager.
WHAT YOU WILL DO:
Development of product awareness in the marketplace
Train, develop and educate retail sale specialists on the features and benefits of client's products
Build strong partnerships which will be pivotal in this supporting role
Merchandise retail locations with visual displays and in-store promotional material
Implement and troubleshoot visual merchandising
Gather, summarize and report on field and channel feedback and insights on a regular basis, aiding in the growth and support of the brand
Collect and report visit data, issues with displays and products, and competitive market data and insights and photos
Complete reports thoroughly and on time using online platform (access to internet and computer required)
Coordinate and execute special awareness and sales events at retail locations
Participate in ongoing trainings provided by CCS to become a product expert and actively engage with teammates and managers through MeWe and other communication platforms
Deliver excellent sales/customer service and proactively greet, educate, and engage customers and store staff on featured products or promotions
Socially focused as well as approachable and confident conveying an engaging and persuasive communication style in any setting
Understand, retain and articulate product details in an ongoing, enthusiastic and confident manner with the ability to easily connect with customers and store staff
Report on market activities and trends daily
Work with store managers and sales associates in big box retail environments to develop plans that will create sales and education experiences.
Provide impactful training and education to retail sales associates on the features and benefits of client's products
Sign up store sales associates and management for LMS Platform
Increase market engagement with LMS Platform
BUILD, CREATE AND MAINTAIN A VIRTUAL MARKET PRESENCE
Provide inbound and outbound retailer support through email, phone, video and chat/instant messenger
Drive campaigns, promotions and other initiatives as directed by management
Effectively complete assigned reporting functions
Establish and maintain effective communication and coordination with Fitbit, area personnel and management
Should be considered the ‘subject matter expert’ for product- and retailer-related inquiries, including promotions, sales, NPI (new product introduction)
Create content for self-generated Virtual Trainings/Events
WHAT YOU WILL NEED:
Excellent communication skills
Multitasking and analytical skills
Demonstrated ability to meet tight deadlines and changing priorities in a fast-paced environment, while maintaining the highest levels of customer service and detail
Self-driven with the ability to take initiative, work independently, and prioritize workload
Excellent time management and organizational skills
Demonstrated ability work in a fast-paced environment, while maintaining the highest levels of customer service and detail
Self-driven with the ability to take initiative, work independently, and prioritize workload
Excellent time management and organizational skills
Excellent writing skills
Team-player and creative, strategic thinker
Strong selling and demonstrating techniques when executing demo day events
Bachelor's degree or an equivalent of four to six years retail, customer service, or sales experience
Strong skills with Microsoft Office suite including, Word, Excel and PowerPoint
Thorough understanding of the fitness wearable and electronics space and visual merchandising in a retail sales environment
Ability to educate and communicate product knowledge
Excellent presentation skills
Excellent communication skills with a track record of building successful and collaborative partnerships and relationships
Outgoing enthusiastic personality reflecting a self-starter who can work with minimal direct supervision
Strong persuasion skills that can effectively shift sales decisions
Ability to motivate, influence and promote client's products to the consumers at the retail level
Strong negotiation and persuasion skills needed
Excellent planning and organizational skills
Daily travel to retailers in assigned zone is required
Ability to have access to the internet
While performing the duties of this job, the employee is regularly required to use hands and fingers to handle, feel or operate objects, tools or controls, and reach with hands and arms.
The employee is frequently required to speak and hear.
The employee is generally required to stand and move around a retail environment for up to approx. 8 hours a day.
Required to lift 50 lbs. with the ability to move, install, and/or setup product as needed in stores or for special events and trainings.
Comfortable with long hours spent on the phone.
WORK SCHEDULE AND TRAVEL REQUIREMENTS:
Some evening, and weekend work may be required, particularly in our high seasons such as spring and holiday times
Reliable transportation to travel to multiple stores daily within assigned territory and approximately
15% of the time outside of the market
Creative Channel Services is proud to be an equal opportunity employer. Creative Channel Services does not discriminate in any aspect of employment on the basis of race, color, religion, national origin, ancestry, gender, sexual orientation, gender identity and/or expression, age, veteran status, disability, or any other characteristic protected by federal, state, or local employment discrimination laws where Creative Channel Services does business.
Company Description
Who We Are: Fueled by thousands of talented individuals, the Creative Channel Group is a leading marketing agency that specializes in creating inspired shopper experiences by connecting global brands, retailers and consumers at the critical moments of recommendation and purchase. Since 1995, Creative Channel has achieved phenomenal growth as both an industry innovator and market leader in creating purchase passion: a powerful, potentially life-long emotional connection, created between a shopper and a brand.