Job Description

Company Description Inspira isn’t your typical experiential agency. In fact, you might say that we’re a bit out there.

We’re physically out there — creating personal connections between people and brands through real-life experiences. We’re out there in our approach — leveraging our network across the country to get real-time insights that help us create out-there ideas that drive measurable business results.

But, being out there isn’t just what we do — it’s who we hire. We hire people who share our optimistic, engaging, people-first point of view. These professionals aren’t afraid to share their bold ideas and be out there with us.

So, what drives us to be out there? Our mission. We deliver award-winning campaigns for clients in a variety of industries including wine and spirits, CPG, High Tech and lifestyle— all while devoting a portion of our profits towards finding a cure for pediatric cancer.

Job Description The AMBASSADOR SUPERVISOR is dedicated to growing a portfolio of beer brands in a sustainable and authentic way. She/he will lead a team of (5) Ambassadors who are responsible for executing the field marketing strategy: delivering brand education; amplifying brand occasions through activation; and influencing a network of key individuals to achieve growth in on premise, off premise, and non-premise environments. Each Ambassador represents multiple sales regions that span a collection of states, distributor partners, and high-value accounts.

The Ambassador Supervisor is expected to use her/his business acumen to steward all elements of the program. This entails having a deep understanding of the full business account and working collaboratively with an agency commercial counterpart.

The Ambassador Supervisor will report to the VP of Business Leadership and play an integral role in the agency team. She/he will coach and guide the Ambassadors toward achieving their individual and team-specific goals, and will have a pulse on market-based insights to deliver innovative, strategic thinking that drives overall business results.

KEY RESPONSIBILITIES:

• LEADERSHIP MANAGEMENT. Hire, onboard, and develop Ambassadors in Education, providing feedback, mentorship, and career pathing for (5) direct reports
• CLIENT RELATIONSHIPS. Communicate regularly with client counterparts to align on national and regional approaches to brand and commercial goals, distributor and account coverage, execution, budget allocation, and field team staffing
• BUDGET MANAGEMENT. Manage financial responsibilities for Ambassador program including regional activation and T&E allocations
• AGENCY ENGAGEMENT. Serve as liaison between agency and clients, leading key initiatives including:
  • Brand / category knowledge and business skills training
  • Brand and portfolio programming development and implementation
  • Region-level insights from field
  • National & Region reporting efforts
  • Support department-specific requests and projects (Creative, HR, Finance, IT, Culture)
• PERFORMANCE STRATEGY. Plan, track, and strategize brand and portfolio engagement using performance data from program systems (self-reported activities, sales impact, social media / PR values, etc.)
• PROGRAM LEADERSHIP. Actively partner with Account lead to design and implement go-forward strategies; create and maintain focus on growth, trends, and future program optimization; proactively seek out opportunities that best leverage resources and partners to further establish the Ambassador brand and seed individuals within their respective regions
• INTRA/INTER-AGENCY ENGAGEMENT. Communicate and partner with other internal agency program leads and client integrated agency teams on seasonal planning and complimentary initiatives to ensure unified messaging, as well as seamless and efficient execution
• TRAVEL AND WORK-WITHS. Travel within each sales region and work with Ambassadors 1:1 to gain an understanding of successes and challenges
• TEAM MEETINGS / GATHERINGS. Drive team culture; communicate annual and quarterly plans; encourage ongoing education, cross-team connection, and creative expression within the guidelines of the program
• LEGAL AND COMPLIANCE ACCOUNTABILITY. Enforce and monitor all legal and marketing code guidelines with Ambassador team

WHAT SUCCESS LOOKS LIKE:

• Delivery of program success measures as outlined annually and quarterly
• Positive 360o feedback from client, distributor, trade, and consumer audiences
• Share success stories through strategic communications such that program progress is clearly communicated to and understood by agency and client
• Going above and beyond to add value with our client partnership at HQ and in the field
• Develop and support Ambassadors across the program; high team retention rate / career advancement within agency and client network

Qualifications Here’s what we need from you:

• 7-10 years of business or agency experience; past beer, spirits, or hospitably knowledge is a plus
• Bachelor’s Degree required
• Experience leading, coaching, and developing field or ambassador teams
• Expert working knowledge of P&L and budget management
• Excellent written and verbal communication skills and an ability to tailor communications for a variety of environments
• Deep understanding of market trends and competition activity is an asset
• Knowledge of alcohol laws, regulations, and rules is a plus
• Ability to work flexible hours and travel on an ad hoc basis including nights and occasional weekends
• A valid driver’s license and access to a vehicle (travel required)

Additional Information This position offers a competitive base salary with bonus and incentive opportunities plus full benefits including Medical, Dental, Vision, 401k with match, PTO time and more!

Inspira Marketing is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristic protected by applicable federal, state or local law.