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Ad Intel - Intern

Market Track, Llc

Ad Intel - Intern

New York, NY
Internship
Paid
  • Responsibilities

    Company Web Site - Ad Intel - Internship Location: New York City, NY, USA Business Unit: Market Track Req#: 475758 - Company Information - Market Track creates stronger marketing outcomes for companies and a more relevant shopper journey through the curation of proprietary data streams, providing web-based access to mission-critical market intelligence. With over 2,100 clients (including 75 of the top 100 US advertisers) and leading omnichannel solutions, Market Track is committed to delivering market intelligence to increase marketing effectiveness for manufacturers, retailers and agencies. Job Description The Ad Intel Classification Intern will work on a range of initiatives aimed at improving our Classification scheme on a one-time basis and helping us shape the underlying guidelines to maintain that scheme on an ongoing basis. Responsibilities will consist of any to all of the following: - Reviewing our current classification methodology and guidelines across a broad range of industries - Collaborating with Classification team leads on confirming real-world application of current structure or suggest alternatives based on current marketing and industry rules/uses - Working alongside members of NYC and Jamaica office to review and remediate certain areas of our Classification scheme - Reviewing Brands and their ownership to assist in updating our database - Harmonizing the Ad Intel Canada Classification scheme to the Ad Intel US Classification scheme - Participating in weekly team calls providing updates and suggestions - Working independently to review documentation and offer suggestions on improvements which will promote:

    • Clarity- What can we do better to make things more transparent. From changes in terminology to remove confusion, gathering examples, detailing tips and tricks - Consistency- How do we make our success repeatable? This position will report into our Manager of Media Analytics in our NYC office. Requirements - Bachelor's degree or currently enrolled in a 2 or 4 year college/university - Strong communication, logic, and Excel skills - Proven track record as a problem solver - SQL query skills are preferred We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. - Powered by Hirebridge
  • Industry
    Retail