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Intern, Corporate Brand And Digital Marketing

Mylan

Intern, Corporate Brand And Digital Marketing

Canonsburg, PA
Internship
Paid
  • Responsibilities

    Intern, Corporate Brand and Digital Marketing **For Us, It's A

    Mission** At Mylan, we mean it when we say we work every day to provide access to high quality medicines to the world's 7 billion people. If you are unconventional, relentless and passionate. If you believe in doing what's right, not what's easy. If you are a doer and have a passion for serving others, we want to talk to you. Make a Difference At Mylan, each person has the ability to make a difference. From the providers who sell and market our products, to the producers who develop and manufacture them and finally to our business partners who support the providers and producers, we all have a mission critical role. Here's how this role will help: * Support Mylan Corporate Brand Marketing initiatives with a focus on Digital/Social channels, such as: * Corporate website refresh to include audit of competitive sites and recommendations of optimal user experience and content. * Analysis of Brand Health Key Performance Indicators to include Brand Awareness, Trust, Favorability and sentiment. * Optimize performance by tagging content for news and social media related to Mylan. * Assist with quality assurance and usability assessment testing for various digital and social deployments. * Assist with content development for Digital/Social media initiatives, including paid search. * Assist with media analysis and performance optimization, including paid search and other tactics. Make Our Values Your Values Mylan hires only the best. People who thrive in a culture of innovation and empowerment. People who are active learners and have a positive attitude. People who are leaders and know that by working together we can run faster, reach higher and achieve more. By doing so, we will continue to set new standards in health care. Here are the minimum qualifications and essential functions for this position: * Must possess interest in healthcare brand marketing, including determining how brand messaging is integrated into an overall marketing communication strategy. * Prefer marketing experience and interest across digital and social media platforms, including digital technologies. (i.e. Tagging). * Must be proficient in Microsoft Office Suite. Knowledge in creative software (e.g., Adobe Suite) is a plus. * The successful candidate will have preferably completed a minimum of their sophomore year and be currently enrolled in an accredited college or university in a marketing or healthcare degree program, or a related field of study. A minimum 3.0 GPA is strongly preferred, however, a combination of experience and/or education will be taken into consideration. Why Mylan? If you want to be part of a global health care company that is making a difference and changing lives, Mylan may be the place for you. With a workforce of more than 35,000 worldwide, we can make a difference. We encourage you to visit Mylan.com to learn more about our unconventional culture, our approach to doing business and how we plan to set new standards in health care. Mylan offers competitive salary, excellent benefits and an environment conducive to professional growth and advancement. All qualified applicants will receive consideration for employment without regard to their disability or protected veteran status. Mylan is an Equal Opportunity Employer, Minorities/Female/Disabled/Veteran. **Primary Location: **USA-PA-Canonsburg **Work Locations: ** **Organization: **Mylan Inc. **Schedule: **Full-time **Job Posting: **Mar 15, 2018, 2:43:04 PM

  • Industry
    Manufacturing