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Channel Marketing Manager

Moen

Channel Marketing Manager

North Olmsted, OH
Full Time
Paid
  • Responsibilities

    Job Description

    Our Moen Channel Marketing Manager is responsible for driving the Strategic Business Unit’s (SBU) strategies through the implementation and execution of channel-specific marketing plans to achieve P&L objectives across the SBUs.  You will be skilled at working on and leading cross functional teams including SBU’s, Digital/eBusiness, Sales, Marketing Services, and Global Brand.

    RESPONSIBILITIES

    • Collaborate with SBU Product Marketing teams to identify and implement growth initiatives within our current product portfolio as well as expansion areas.
    • Understand SBU P&L objectives and drivers to make sound go-to-market recommendations in order to drive top and bottom lines.
    • Collaborate with Sales, Product Marketing, Marketing Services and GBM in the areas of:
      • Growth initiatives
      • Program development and implementation
      • Research including competitive insights and recommendations
      • Presentations and training delivery on new and existing products
    • Build and maintain channel expertise through field travel, attendance at industry events, competitive analysis and close collaboration with Sales and SBU partners.
    • Partner with SBU’s to develop customer channel plans directly tied to joint business planning  shared objectives.
    • Provide input to brand and merchandising messaging and ensure they align with the overall channel strategy and drive the best possible customer experience within specific accounts.
    • Manage a comprehensive ongoing channel situation analysis that monitors sales, margin and volume across key products and customers. Develop improvement action plans to address unexpected challenges.
    • Partner with Business Intelligence on the measurement and analysis of channel data relating to program/promotional effectiveness and make improvements based on insights.
    • Partner with Sales and SBU’s in the preparation and presentation of results in monthly/quarterly business reviews.
    • Partner with Marketing Services to ensure development of 2D, 3D and digital collateral to drive product launches, promotions, key marketing campaigns, programs within channel and customer-specific marketing.
  • Qualifications

    Qualifications

    • Bachelor’s degree in Marketing, Business or a related field is required; MBA is preferred.
    • Minimum of 5 years of Sales and/or Marketing experience is required. Channel Leadership experience, as well as experience within the Consumer/Durable Goods industry is preferred.
    • Proficiency with Microsoft Office Suite.
    • Demonstrated ability to influence, collaborate and build trust.
    • Demonstrated solid financial acumen, analytical skills and problem-solving ability.
    • Demonstrated ability to communicate effectively with all levels of the business and in front of customers.
    • Ability to travel up to 30% of the time.

    Additional Information

    Fortune Brands' Global Plumbing Group (GPG) is a multi-brand plumbing business that is inspiring people by designing beautiful experiences with water. GPG's trusted brands include Moen and the House of Rohl portfolio. We welcome you to visit the Moen.com and HouseofRohl.com websites to learn more about us and why we are a top workplace.

    EQUAL EMPLOYMENT OPPORTUNITY

    Fortune Brands' GPG is an equal opportunity employer. GPG evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

    REASONABLE ACCOMMODATIONS

    Fortune Brands' GPG is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please send an e-mail to TalentAcquisition@moen.com and let us know the nature of your request along with your contact information

  • Industry
    Manufacturing