As a CAP, you will:
• Partner with key influencers to support their goals and like-minded events
• Work with campus recreation facilities, groups and organizations
• Execute impactful Muscle Milk specific events on and around campus
• Coordinate the sampling team to hit up high profile opportunities to build product trial and functional messaging
• Ensure product is within arms reach at high traffic retail outlets
• Maximize social media opportunities to create credible word of mouth
We are picky. We’ll require you:
• Be over 19 years of age
• Live a physically fit lifestyle
• Understand your campus inside & out
• Be accomplished on/around campus
• Already own a network of key campus influencers within relevant clubs, teams, groups and organizations
• Exhibit flexibility
• Own an entrepreneurial spirit that plans, creates and executes at 110%
• Be punctual, responsible, and manage time and deadlines well
CytoSport is a Benicia, California, manufacturer of sports-oriented nutritional products, or "supplements". It offers a line of protein-enhanced powders, shakes, and bars has broken into the mainstream market with a ready-to-drink form of protein supplement Muscle Milk, a non-dairy beverage which is trans-fat-free, lactose-free, contain no high fructose corn syrup and is shelf stable. Muscle Milk mainly markets on taste by using familiar milkshake flavors such as banana, milk chocolate and vanilla to drive consumers to the product, along with multiple drink sizes and formats, including powders and being sold in convenience stores alongside regular energy drinks and sports drinks