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Marketing Intern (B2C)

Benzinga

Marketing Intern (B2C)

National
Full Time
Paid
  • Responsibilities

    JOB DESCRIPTION

    POSITION: Marketing Intern (B2C) 

    POSITION TYPE: Full Time

    LOCATION: Remote / Detroit, MI

    HIGH LEVEL:

    We are looking for a smart, organized and extremely driven digital marketer to propel our premium newsletter business to the next level.

    Strong writing skills are a must-have for this position, as well as an eye for design. 

    A NORMAL DAY IN THIS ROLE WILL INCLUDE: 

    • Copy editing and publishing our trade idea content on our Wordpress site
    • Building emails and sending them out to subscribers using Hubspot 
    • Composing SMS text messages and sending them out to subscribers using Hubspot 
    • Capturing performance metrics and recording it to help make data-driven decisions
    • Auditing our marketing emails, landing pages and ads for consistency and providing suggesting ideas for improvement
    • Additional projects as needed

    WHAT YOU'LL BE DOING:

    • Premium Content Formatting and Publishing: Writing, designing, and deploying premium articles to paid subscribers.
    • Email + SMS content creation and publishing: Creating, deploying and monitoring premium trade ideas to subscribers. 
    • Content Auditing: Reviewing all landing pages, checkouts, web pages, emails for out of date content, and errors as well as improvements on a recurring basis.
    • Working with the newsletter team to implement new changes and strategies to increase product offering, messaging, acquisition, and to reduce churn.

     

    THE IDEAL PERSON FOR THIS ROLE IS:

    • Must have solid, evident experience with writing, content creation, content management. 
    • Experience in and passion for the stock market is a huge plus
    • Hungry to learn and curious about the industries we do business in
    • Proactive, self directed, and fearless in trying new things
    • Digitally savvy and a master of digital marketing tools & techniques
    • Design driven with a focus on providing users with a seamless experience
    • Energetic and organized to own projects in a fast-paced environment

    This is a paid internship position 

  • Industry
    Media Production