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Branded Content Writer

Sinclair Broadcast Group

Branded Content Writer

Cockeysville, MD
Paid
  • Responsibilities

    Make your mark in Broadcasting and Digital Media. Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country. Sinclair owns and operates, programs or provides services to more television stations than anyone and has affiliations with all major networks. Sinclair Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country! Our success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated ensuring a great future for our employees. Whether you are an industry veteran or a just starting out, you can find it at Sinclair! WE ARE ADVANCING THE WORLD OF BROADCASTING AND WE WANT YOU TO JOIN OUR WINNING TEAM!

     

    The Branded Content Supervisor is responsible for overseeing the Branded Content from conception to completion for all stations and brands within Sinclair Broadcast Group. This person will work with various topic matters and relevant categories of business from content strategy, content curation and publishing on web, app and social media channels. This position reports directly to the Director, Sales Operations and Yield and requires heavy interaction with various departments at the corporate and station level.

     

    KEY RESPONSIBILITIES:

     

    • Write compelling and consumer relevant content
    • Create copy for Native and Social solutions to enhance and drive reach 
    • Strategize with current and potential Brand Partners on topic matter
    • Manage content and publication needs and schedule
    • Manage KPIs and business goals for Branded Content Department
    • Proof all packaging and collateral before go-to-market
    • Advise and communicate products, pricing and requirements as needed

     

    ADDITIONAL RESPONSIBILITIES TO INCLUDE:

     

    • Support Sinclair’s Digital Marketing Agency by writing ad copy and web copy for client websites, landing pages and email campaigns as needed

     

    REQUIREMENTS:

     

    • Bachelor’s degree required
    • 2-3 years experience in agency or branded content
    • A deep knowledge of the digital landscape and understanding of production
    • Must be very organized, with the ability to manage a multi-faceted business
    • Strong Communication skills is a must
    • Candidate must be deadline driven, results oriented

     

     

    Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

     

    *LI-SP1

    Required Skills Required Experience

  • Qualifications

    Utilizing the Nursing Process: Assesses, identifies, interprets, and documents patient and/or significant others self-care needs and teaching needs, utilizing a variety of assessment tools. Plans, initiates, and maintains a comprehensive individualized patient plan of care which includes discharge planning, in collaboration with the patient/significant other(s) and the health care team, according to USPI and state standards of nursing care practice. Establishes measurable specialty goals and objectives, assists in capital budget preparation, plans for staffing with Charge Nurse, and plans for special patient needs related to equipment. Implements the plan of care from perioperative admission to discharge. Demonstrates clinical competency, prioritization and problem- solving skills during the implementation of direct patient care.  Performs effective interventions for unit/patient care crises or emergency situations. Inputs and documents pertinent information. Provides frontline inventory control and assists with ordering. Coordinates specialty patient care given perioperative and facilitates communications with patients, families, and physicians.  Assists with interviewing prospective employees and conducts monthly specialty meetings.  Evaluates the response of patient and significant other(s) to nursing interventions. Revises the plan of care as needed. Assists with performance evaluation of staff and recommends disciplinary action 

    Coordinates patient care activities and physician’s specific requests for the specialty(s); coordinates available resources and utilizes effective delegation skills. Utilizes material resources in a cost effective manner, recommends cost saving measures within department or assigned area. Uses evidence-based knowledge in decision making to improve and maintain high-quality of care.

    Maintains unit and other regulatory educational requirements. Participates in continuing education, quality of improvement activities, and supports membership in professional organizations. Implements staff development programs along with Clinical Nurse Director and is responsible for orientation of new staff and support team to the specific specialty

    Participates in the planning, orienting, teaching, guiding, and evaluating the performance of appropriate clinical staff and support team. Serves as a resource to others including physicians, patients, families, caregivers, and visitors.

    Assists, consults, and serves as a resource to the health care team. Utilizing the Nursing Process, and in collaboration with the Clinical Nurse Director:  Assists in identifying orientation needs of new and existing employees. Tracks education requirements ensuring regulatory needs are met.  Assists in the development of orientation schedules for new employees. Facilitates interdepartmental in-services to meet regulatory needs of staff members. Formulates departmental orientation and communication tools and participates in process improvement mechanisms. Assists in providing orientation activities to meet the needs of the new employee. Assists in the provision of training programs, developed by others (including Clinical Educators) for assigned staff.  Promotes quality of patient care by practicing and promoting existing policies using effective communication, cooperation, and teamwork. Assists in the clinical development of staff specialty skills.  Promotes staff talent by encouraging their involvement in clinical professional activities.  Assists in the monitoring and documenting of the new employee orientation progress. Monitors regulatory lists to ensure staff compliance and maintains current documentation.  Demonstrates effective interpersonal skills when interacting with co-workers, physicians, and family members. Maintains current knowledge of USPI standards, patient care technology and agency regulations. Maintains flexibility in scheduling hours to meet educational and clinical needs of all shifts. Maintains certification requirements.

  • Industry
    Media Production