Who we are looking for:

Creative, sharp and compassionate individuals ready to hit the ground running with an internship in the Marketing and Development side of a great nonprofit. Based in San Francisco, Healthy Planet is a collaborative work environment. We are looking to grow our team and support our digital advertising space on Facebook and Google Adwords.

During the internship you will:

• Review training procedures and education for Facebook Ad’s, Google Analytics and Google Adwords
• Start and complete certification process for Google Analytics and Google Adwords
• Complete a thorough assessment of our current advertising performance
• Document, update and maintain trafficking and ad inventory work-flow procedures for all campaigns through Asana
• Work with internal marketing team on creative spec requirements and delivery of digital campaigns
• Create and manage social media advertising campaigns, and Google Adwords campaigns, budget, and reporting
• Ensure that campaigns, assets, communications and messaging are aligned to Healthy Planet’s brand guidelines and tone of voice
• Perform quality assurance/quality control checks on campaigns to ensure that all placements and creative have been set up correctly and are delivering on pace
• Provide weekly/monthly delivery reports detailing campaign status
• Measure and optimize your paid media efforts across all channels and turn those insights into future campaigns and recommendations
• Help develop an advertising strategy and roadmap to grow audience and user base while maintaining a positive user experience
• Evaluate new technologies, market trends and industry best practices
• Be a key contributor to the overall marketing department, with a focus on demand generation through all available paid media outlets

• A self-starter but loves teamwork
• Passionate about digital advertising and the social ad space
• Familiar with Google Business Apps, Google Adwords, and Google Analytics, or the passion to learn
• Have strong Excel or Google Spreadsheet skills
• Ability to quickly learn new tools to put them to work
• A quantitative approach and keen business sense
• Exceptional analytical skills
• A love for organization, planning, problem-solving, project management, and time management skills
• Very detail-oriented in your day-to-day work but also have a firm grasp of the broader digital advertising landscape
• Strong attention to detail with a mind for quality first
• An independent thinker who is intellectually persistent
• A natural wordsmith with a passion to create clever headlines and messaging with short character and CPC restrictions
• Desire to attend events, conferences, and educational seminars outside of office hours to learn new digital ad strategies and optimization
• Rising junior or senior year University level student or recent graduate studying marketing, communications, advertising or related field

This will be 3 days per week (one day remote) with some evenings and weekends needed.

We're a nonprofit aimed at inspiring a new generation of conscious eaters. We develop school garden programs and run a summer camp.