Internship Description:

• Create marketing collateral (ad copy, landing page/blog content, images, videos)
• Assist with Search Engine Marketing (SEM) campaigns such as Google Adwords
• Help maintain community engagement for Social Media (Facebook, Twitter, and Blogs)
• Learn Email Marketing essentials for campaign management
• Learn SEO essentials to drive website traffic
• Creative brainstorm sessions with Marketing Department to help develop new content and ideas for engaging current and potential customers online
• Perform marketing research through web analytics and competitive analysis
• Perform customer service follow-up via leads or inquiries generated through marketing efforts

Requirements:

• Junior or higher in college pursuing a Bachelor's Degree or higher in Business, Marketing, Communications, Journalism, Public Relations, or related
• Enthusiastic and passionate about learning online marketing
• Creative and innovative thinker
• Good creative and business writing skills
• Good communication skills
• Well organized and excellent attention to detail
• Needs to have good analytical and problem-solving skills
• Proficient in all Microsoft Office Suites especially MS Word and MS Excel
• Knowledge of design tools such as Adobe CS applications (Photoshop, Illustrator and InDesign), Flash, HTML and CSS desired but not required.

ELA is trade association founded in 1960. ELA offers a variety of services including education, industry news, joint utility energy programs, contractor referral programs, and advocacy for consumers.