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Summer 2023 Internship - WSJ Content Marketing

Dow Jones

Dow Jones

Summer 2023 Internship - WSJ Content Marketing

New York, NY
Internship
Paid
  • Responsibilities

    Job Description:

    Application Deadline: February 24, 2023

    We encourage you to submit your application as soon as you can as internship applications are reviewed on a rolling basis.

    About Our Organization:

    Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Barron’s, MarketWatch, Mansion Global, Financial News, Investor’s Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

    About the Role:

    Support The Wall Street Journal’s top-of-funnel content marketing strategy, using WSJ articles, columns and newsletters to improve awareness, consideration and traffic across the prospect audience. You will learn how to write a creative brief, plan small-scale and large-scale marketing campaigns, and analyze performance data. These learning sessions will provide you with the skills you need to support the content marketing team’s daily operations and long-term goals. Additionally, you’ll get insight into key working relationships across marketing, news and our partners in creative and media. You will report into the WSJ content marketing manager on the WSJ brand marketing team.

    This role is hybrid, based in our New York City office.

    You Will:

    • Support WSJ’s top-of-funnel content marketing strategy by helping to evaluate and select content for promotion and branding opportunities

    • Develop and review briefs and creative to roll out assets across owned and off-platform channels

    • Analyze campaign performance to understand trends, optimize campaign performance and create campaign recap reports

    • Foster collaboration across key groups internal groups including news, engagement and acquisition as well as external partners in media and creative

    • Conduct research and reports on industry trends and present back key findings to the WSJ marketing team

    • Participate in designated learning sessions aimed at providing you with resume-building skills and knowledge

    • Have the opportunity to participate in informal research projects and presentations to key stakeholders in brand marketing.

    You Have:

    • Proficiency in Google Suite

    • 1-2 years of relevant experience or coursework in Marketing, Communications, Media, and/or Journalism

    • Interest/Experience in current events/news stories, project management, writing/editing and data analysis

    • A passion for news and media

    All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets.

    Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, please reach out to us at TalentResourceTeam@dowjones.com. Please put, Reasonable Accommodation, in the subject line.

    NYC Pay Range: $21.00/hour

    Dow Jones, Making Careers Newsworthy - All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line.

    Business Area: CMO - MARKETING

    Job Category: Internships Group

    Union Status:

    Non-Union role

    Pay Range: 21.00 - 21.00

    We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process. Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.

    For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..

    Since 1882, Dow Jones has been finding new ways to bring information to the world’s top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News.

    This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.

    If you are a current employee at Dow Jones, do not apply here. Please go to the Career section on your Workday homepage and view "Find Jobs - Dow Jones." Thank you.

    Req ID: 36478

  • Industry
    Online Media
  • About Us

    Starting out as a niche news agency in an obscure Wall Street basement, Dow Jones has become a worldwide news and information powerhouse, with prestigious brands including our flagship Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News and other great products. World-class journalism lies at the core of our growing news-derived data capabilities, driven by innovation in AI and machine learning. We understand that the better the provenance of information, the greater the opportunity.