Brand Content Producer

In Touch Ministries

Brand Content Producer

Atlanta, GA
Full Time
Paid
  • Responsibilities

    Summary

    In Touch Ministries is seeking a passionate and skilled Brand Content Producer to join our dynamic content department. This role is pivotal in shaping and maintaining the distinct voice of In Touch across a variety of communications, ensuring consistency and resonance with our partners and broader audience. The Brand Content Producer will craft compelling content that fosters meaningful connections, inspires spiritual growth, and drives engagement in support of the ministry's mission to lead people worldwide into a growing relationship with Jesus Christ and strengthen the local church.

    Responsibilities

    • Partner-Centric Communications: Develop engaging and heartfelt written content for donor communications, including but not limited to newsletters, appeal letters, impact reports, and stewardship materials.
    • New Audience Acquisition: Create compelling content aimed at attracting new partners and expanding our audience, such as website copy, social media content, and introductory materials.
    • Brand Campaigns and Advertising: Contribute to the development of brand-focused advertising and marketing campaigns, including writing scripts and content for audio and video collateral.
    • Editorial Contributions: Provide general content support to the broader editorial strategy as needed, which may include writing articles, devotionals, website content, or other materials that align with In Touch's mission and values.
    • Brand Voice Consistency: Maintain a deep understanding of the In Touch brand identity and ensure a consistent and authentic voice across all written materials. This includes tone, style, and messaging that reflects our commitment to biblical truth and genuine connection with our audience.
    • Collaboration: Work closely with other members of the Content team, as well as Marketing, Strategic Engagement, Global, and other departments, to ensure cohesive and effective communication strategies.
    • Research and Accuracy: Conduct thorough research to ensure the accuracy and biblical soundness of all written content.
    • Other duties as assigned.

    Qualifications

    • Bachelor's degree in English, Journalism, Communications, Theology, or a related field.
    • 3-5 years of professional writing experience, ideally in a ministry, non-profit, or faith-based organization preferred.
    • Demonstrated ability to craft compelling and persuasive content for various audiences and platforms.
    • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
    • A strong understanding of biblical principles and a passion for Christian ministry.
    • Ability to adopt and maintain a consistent brand voice.
    • Experience writing for donor communications and/or marketing purposes is highly desirable.
    • Familiarity with digital content creation and best practices.
    • Excellent communication and collaboration skills.
    • Proficiency in Microsoft Office Suite and Adobe Creative Cloud preferred.
    • A genuine alignment with the mission and values of In Touch Ministries.
  • Industry
    Other