Research by Visa and the Future Foundation suggests everyone has a "Shopping IQ" which determines how good a person is at getting the best deals.

We are conducting a very short survey of people who have shopped online in the previous 6 months in order to determine their Shopping IQ.

The survey should take no more than 5 minutes to complete and all the survey questions are listed below.

To start, just go directly to https://secure.shoppingiqtest.com/

Once you have completed the survey, we will calculate your your shopping IQ and show you how your Shopping IQ compares to the average shopper. This is the primary benefit of completing the survey.

The questions we will ask you are:

What email address do you use when shopping online? (This must be a Gmail account or Gmail hosted account. We will also use this email address to send you the Amazon gift certificate if you win our weekly drawing.)

What is your gender (or what gender do you identify with)?

What is your age?

Are you currently a student?

Please give your reactions to the following statements:

When I go shopping, I always try to spend as little as possible

When I go shopping, I always stay within my budget

I usually want to try most new products and brands that I hear about

I often go from shop to shop comparing items before I make a final purchase

I always try and gather information about products and prices before I make a purchase

To qualify for our survey you must:

Have shopped online in the previous 6 months at one stores listed here (we will verify this when you log in to the survey): http://stores.shoppingiqtest.com

Have used a gmail or a gmail hosted email address for your online shopping. (This is required to verify that you've shopped online in the last 6 months.)

Complete the survey at https://secure.shoppingiqtest.com/

Shopping IQ focuses on measuring current shopping habits and trends by conducting shopping surveys of active online shoppers.

Our Shopping IQ Test uses algorithms co-developed by VIsa to measure online shoppers' Shopping IQ.

By identifying the shopping habits of verified customers of online stores, we seek to understand shopping patterns and develop tools and services that make shopping more fun and more social.