Job Description
The Amazon Media Associate Manager is accountable for successfully managing Amazon campaigns for a few Merkle clients. This role requires experience managing complex and sophisticated Amazon campaigns. The primary responsibilities in this role are to be the go-to Amazon expert, successfully leading the day-to-day the Amazon campaigns; act as the central hub of collaboration and problem solving across various departments/resources including senior level colleagues at Merkle and senior level business leaders at the client, while delivering against aggressive client objectives.
KEY RESPONSIBILITIES:
AMAZON MEDIA MANAGEMENT
- Oversees and guides Amazon search and DSP program for enterprise-level client, managing multiple lines of business
- Main point of contact for client, third-party vendors, and internal departments for matters involving paid search in that unit. Daily in-person or email/phone communication with client and internal departments managing other digital services for client.
- Oversees work of analysts, under guidance of account leadership.
- Contributes to the development and execution of market strategies for Amazon campaigns, including developing strategic roadmaps, test plans, and risk/benefit analysis; as well as analyzing results and developing actionable insights.
- Responsible for translating objectives from client and account leadership and translating into strategy and tactics for Amazon campaign.
- Analysis, Thought Leadership & Communication
- Employs analytical reasoning, data analysis, and problem-solving skills to effectively and efficiently manage campaigns.
- Utilizes business acumen to work closely with client teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow the relationship.
TEAMWORK & PROJECT MANAGEMENT
- Provides proactive management and coaching of Analysts supporting account; effectively communicating task execution and timeline requirements, strategic guidance, and constructive feedback to aid in their growth in their core functional areas or responsibilities. Responsible for performance evaluations and feedback.
- Works comfortably in dynamic, time intensive environments where consistent fire drills and competing priorities are commonplace.
This job description is a summary of the essential functions of the job, not an exhaustive or comprehensive list of all possible job responsibilities, tasks, and duties. The responsibilities, tasks, and duties of the jobholder might differ from those outlined in the job description. Other duties, as assigned by the supervisor, might be part of the job.