Job Description
Media Account Managers at Merkle are product experts and along with our sales leads, drive retention and growth of current CPG clients for a Retail Media Network. Media Account Managers are expected to provide the highest level of strategic pre-sale planning and post-sale customer support focused on driving our client’s KPIs. The role owner will provide the highest level of customer service resulting in the flawless execution of media campaigns against the critical success factors of the client. This role requires a high degree of customer focus, standards of communication, numerical analysis and multi-tasking.
YOU WILL:
- Support all media campaigns within your pod
- Assist with pre-sale and own post-sale operations support for the direct sales organization
- Own/utilize media campaign data analytics and insights (i.e. best practices, historical performance data, case studies, analytics tools and client campaign history) to:
- Enhance account team and client knowledge, build strategic account plans, and drive a sales strategy
- Understand the data and use that data to “tell a story” to a client through reportable insights, wrap up reports, quarterly business reviews, etc.
- Develop and maintain excellent customer relations, acting as a point of contact for existing customers both direct and via media agencies and agency trading desks
- Recognize upsell opportunities; lead and influence clients to invest when opportunities arise
- Support the business throughout the sales process by being an active participant on client meetings, navigating and influencing clients’ personnel (digital media planners and buyers) and complementing client objectives with their product suite
- Be an expert in the vertical you work on and understand all challenges not only within that vertical, but the industry as a whole
YOU ARE:
- Sales-oriented: focused on driving retention and growth of existing clients
- Client-facing: comfortable working in a client-facing role in a fast-paced environment with frequent pressure to prioritize work and meet deadlines
- Strategic: understand components of selling opportunities and be able to articulate at a client level
- Analytical thinker: digest data, make conclusions and recommendations
- Problem solver: doesn’t wait for someone else to give the answer; takes charge and feels ownership
- Organized: ability to prioritize and deliver timely work; best in class project management skills
- Flexible: dynamic, hard-working, and able to pivot direction quickly to keep up with business demands
- A great communicator: you have strong written and verbal communication skills and are comfortable in engaging conversation with any level