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WNBA Partner Management and Activation Intern

National Basketball Association

National Basketball Association

WNBA Partner Management and Activation Intern

New York, NY
Internship
Paid
  • Responsibilities

    The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19, including having received a booster when eligible. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

    At the NBA, we’re passionate about growing and celebrating the game of basketball. Through the intensity of the game and the amazing athletic skill of our players, we deliver excitement to hundreds of millions of fans around the world.

    As a global sports and media business, the NBA is so much more. While Basketball Operations runs the league’s on-court activities, other departments manage relationships with television and digital media partners, develop marketing partnerships with some of the world’s most recognizable companies, oversee the licensing of NBA merchandise, and handle a wide range of responsibilities that drive the NBA’s success.

    POSITION SUMMARY:

    This position will service key strategic WNBA marketing partner relationships. This person will focus on the activation and optimization of various marketing partner accounts.

    MAJOR RESPONSIBILITIES:

    • Assist in the fulfillment of WNBA partners' full sponsorship portfolios

    • Build effective working relationships and strong consensus with key NBA and WNBA constituencies including sub-departments within Global Partnerships, Events, Activation, Media, Content, Public Relations, Legal, Licensing, Social Responsibility, Team Marketing & Business Operations, Player marketing and NBA Entertainment

    • Manage day-to-day partner activation process, including: activation planning and approvals, promotional development, media planning, financials, advertising creation and approval, event coordination and results tracking which will require collaboration across multiple departments

    • Develop and leverage strong relationships and build credibility with external marketing partners and their lead agencies

    • Serve as day-to-day contact on partnership matters ranging from contractual deliverables to activation strategy

    • Manage budgets, expenses and ticket trackers for marketing partners

    • Support in identification of areas of opportunity and develop upsell proposals for WNBA partners throughout the season

    • Become a liaison between the WNBA and Global Partnerships to further develop and service Marketing Partners

    REQUIRED SKILLS/KNOWLEDGE:

    • Prior experience supporting internal and external relationships, developing presentations and thinking creatively

    • Presentation skills, including the ability to lead discussions and interact with senior executives (internally and externally)

    • Relationship management skills both internally and externally, adapting to various personalities and working styles

    • Strategic thinker and quick learner

    • Strong analytical skills

    • Must be highly motivated, proactive, self-starter with high energy and team spirit

    • Solid understanding of sponsorship activation including events, media, marketing rights, content, etc.

    • Ability to forecast issues in projects, troubleshoot and problem solve with internal constituents and external partners

    • Enjoys fast paced and challenging work environment

    • Proficient in Microsoft Word, Excel and PowerPoint

    EDUCATION:

    • Rising Junior or Senior undergraduate student or currently enrolled graduate student

    We Consider Applicants For All Positions On The Basis Of Merit, Qualifications And Business Needs, And Without Regard To Race, Color, National Origin, Religion, Sex, Gender Identity, Age, Disability, Alienage Or Citizenship Status, Ancestry, Marital Status, Creed, Genetic Predisposition Or Carrier Status, Sexual Orientation, Veteran Status, Familial Status, Status As A Victim Of Domestic Violence Or Any Other Status Or Characteristic Protected By Applicable Federal, State, Or Local Law.

  • Industry
    Sports
  • About Us

    As a global sports and media business, the National Basketball Association (NBA) is driven by data, technology, and creativity. From streaming live entertainment and games, to emerging technology and data analytics, to marketing, media production and more, you’ll find your growth opportunity.

    Whatever your passion, there’s a place for top professionals at the NBA.