JOB SUMMARY:

J.B. Hunt is expanding our digital team! This team will collaborate on campaign management, data analysis, and digital strategy to drive strong results for J.B. Hunt.

We're hiring a Digital Media Buyer who will be responsible for the day-to-day, hands-on management of our digital campaigns. The ideal candidate is highly analytical, extremely organized, and has a positive attitude.

JOB DESCRIPTION:

RELOCATE WITH US TO AMAZING NORTHWEST ARKANSAS! THIS POSITION IS LOCATED AT OUR CORPORATE OFFICE IN LOWELL, AR AND WE ARE OFFERING RELOCATION ASSISTANCE FOR THE RIGHT CANDIDATE TO RELOCATE TO ONE OF THE TOP PLACES TO LIVE IN AMERICA! LET'S TALK ABOUT THE PACKAGE WE CAN OFFER YOU TO TAKE THE LEAP THE WITH US!

KEY RESPONSIBILITIES:

• Create and manage online marketing campaigns through Facebook, Google, Bing, etc.

• Daily campaign analysis to drive ongoing optimization.

• Coordinate with the creative team on digital creative needs and is responsible for regular ad creation and testing.

• Builds relationships with media vendors and stays up to date with emerging industry trends that may improve the performance of our campaigns.

• Collaborate with the appropriate teams to support overall business goals.

• Analyze the effectiveness of campaigns to make informed, data-driven decisions.

THE IDEAL CANDIDATE IS:

• 2+ years of experience in Digital Media Buying or Marketing Analytics role.

• Bachelor’s Degree in Marketing, Advertising, or related field.

• Previous experience and demonstrated success in a position where analytical skills were used regularly.

• Awareness of online marketing best practices.

• Experience in managing digital B2B and lead generation campaigns is preferred.

• Self-starter, proactive, and capable of creating solutions and solving problems.

• Ability to develop comprehensive digital media plans.

• Ability to juggle multiple priorities while maintaining strong attention to detail.

• Fast learner who will embrace the opportunity to take on responsibility quickly.

• Excellent communication skills and the ability to work cross-functionally.

• Ability to succeed in a fast-paced team environment.

• Strong computer skills, proficiency in MS Office (specifically Excel), and basic knowledge of CRMs.

• Facebook Blueprint, Google Ads, Google Analytics certifications a plus.

MINIMUM QUALIFICATIONS:

• Bachelor's degree in Marketing, Advertising, or related field with at least 3 years as a Media Buyer or Marketing analytics role

PREFERRED QUALIFICATIONS:

• 3-4 years of experience in digital media is preferred Google Ads, Google Analytics and Facebook Blueprint certifications highly preferred

• Familiarity with media-buying, planning and research

• Interest in following advertising and media trends

• Working knowledge of media analytics software

• Organizational and multitasking abilities

• Attention to detail

• Critical thinking skills

• High attention to detail, strong analytical skills and data-driven thinking

• Precise and effective communication skills and ability to influence others

• Strong sense of accountability and sound personal judgment

• Advanced knowledge of Google Ads, Bing Ads and Facebook Ads platforms

• CRM: Microsoft Dynamics, Salesforce, or similar

EDUCATION:

• Bachelors: Advertising (Required), Bachelors: Mass Communication (Required), GED (Required), High School (Required)

WORK EXPERIENCE:

• Communications, Marketing

JOB OPENING ID:

• 00432112 Digital Media Buyer (Open)

This job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

At J.B. Hunt, we continuously look for new ways that our people, processes and technology can be used to move freight transportation forward. We hire for entry-level, professional and management roles across several areas, including corporate services, customer service, engineering and technology, operations, sales and more!